Nov. 19, 2024

171. Uncovering the Truth in Pet Health with Chelsea Kent

When I find people who are so multifaceted that they literally blow my mind, I know that I have to bring them on the podcast to talk to YOU!

I've had Chelsea Kent on my radar for quite a while. She's incredible! She owns an indie pet store, she attends AAFCO meetings, she owns Parsley Pet and she owns Solutions Pet Products.

I finally got to meet her in person in 2024 and had to ask her on the podcast for you.

This episode is an overview of lots of different things that she is involved in so that we can lay the ground work to have her come back and talk a bit more in detail on some of the things that interests us all the most as pet parents who want better for our pets.

Some things we cover:
- her indie pet store and apothecary
- HPP in pet foods (y'all know this is a big topic!)
- HTMA testing
- Solutions Pet Products

Send us a text

🐶 🐱 Nutrition & Holistic Health Consults: https://jessicalfisher.com/product-category/holistic-pet-health-nutrition/

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Welcome back, pet parent.
I have a guest today that has

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been on my list to bring to you
for so very long.

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And I finally got to meet her in
person and asked her to come on

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the podcast.
And I am so excited that she

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said yes because she does so
many different things.

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And I'm going to do my best to
touch on everything so that you

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get as much information as
possible from her.

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But I, I'm just so excited.
So I can't wait anymore.

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Chelsea, Kent, thank you so much
for being here.

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Yeah, thanks for having me.
So you do so many things.

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You have a store, you have
solutions, pet products, you

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have Parsley pet.
What I know you have like your

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own apothecary, what you do so
much what?

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Tell me a little bit about what
you do and how you got involved

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in the pet industry.
The way that I got involved in

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the pet industry was kind of a
combination of things.

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I was actually doing acting and
modeling of all things, and then

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moved back to my home state of
Colorado.

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And my sister was moving out of
the state when I was moving into

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the state and I just took over
the job that she had, which was

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in a pet supply store.
And it happened to coincide with

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me dealing with some of my own
health problems that I was not

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getting any support really from
the doctors.

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Like their answers to everything
were things that I was like, you

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get paid to give people these
answers.

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This is ridiculous.
So I just realized that I had to

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be my own advocate.
And working in a pet supply

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store at the same time as that
occurring made it so that every

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person that was coming in was
asking questions where I was

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like, I don't know, let me go
research it.

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And I was already on this
research mission to help myself.

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So I just ended up spending all
of my time doing research for

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myself as well As for all of the
different people that were

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asking questions.
And just collectively over the

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years, you managed to gain a lot
of knowledge.

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I decided, you know, a few years
in, like you can have a job, but

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it's not the same as a career.
So it was like, either I need to

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find something else to do or
make this into a career.

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And Long story short, my mom and
I partnered to create Heroes

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Pets, which obviously then
became a career.

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But then a number of years into
that, I started feeling a little

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burned out and just like I was
spending all of my time doing

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the same thing over and over and
over again.

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So the only way for me to really
stay in the industry was to

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start doing things
out-of-the-box of retail.

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So I started going to regulatory
events.

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So we'll go into the AFCO
meetings and getting involved in

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advocacy.
In doing that, I managed to

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partner up with some other
pretty well known people in the

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industry to do a variety of
different projects.

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That was really educational and
taught me a lot about laboratory

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analysis and the importance of
data and data analysis.

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So I had helped the people that
started Parsley Pet to kind of

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get started.
And there was a point at which

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the person that was running the
company was busy doing some

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other things and wasn't putting
too much effort into the

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company.
And I just was like, hey, if you

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ever want to sell, I would be
interested, especially if you

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still have all of your data from
like all of the previous tests.

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So Angela Robertson and I
purchased Parsley Pet and then

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kind of got, I got checkmated
into starting solutions about a

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month later.
So that wasn't really

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intentional, but it because of
my role in advocacy, it was

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really important to me to not
allow the people that were about

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to get pushed out of the
industry to really leave the

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industry.
And there wasn't a whole lot of

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other option to keep them
around.

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So it was like, well, I guess
this is the thing I'm doing now

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too.
So it does seem like a lot of

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different things, but to me it's
all one thing.

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It's just different avenues of
the same thing.

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I can totally see that.
And I got to meet you at the

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last AFCO meeting, which
happened to have been the first

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AFCO meeting I ever attended.
And who the heck knows, might be

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the last one ever.
We don't know, but we'll see.

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We'll see what happens there.
But advocacy is something that I

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have recently, like I don't want
to say discovered I've been an

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animal advocate.
I've worked in rescue for many,

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many, many.
Or I should say I did because at

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the moment I don't have the
bandwidth.

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But it's a different level of
advocacy that I have found.

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Like it really pulls at me and
it's not easy at all.

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And you can talk to that so much
better than I can.

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But I do want to talk about
solutions and I do want to talk

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about parsley pet.
But since since since we brought

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it up, can you just so people I,
I have told people like my

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experience at AFCO, but would
you mind just summarizing your

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experience at AFCO?
You know, what I usually say

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about it is that it's like a
really, really, really, really

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boring horror movie where it's
like you're, you're about to

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fall asleep because it's so
boring.

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And then something happens that
you're just like, Oh my gosh, my

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brain just exploded.
Are you kidding me that that

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just happened?
So you have these moments of

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horror, which it seems like
that's almost always what it is,

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is stuff that's going on in the
industry behind the scenes,

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perspectives on the way that
certain things that like how

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they should be handled.
And those things really don't

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align with consumer interest and
they don't align with your

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experience of owning a pet.
If you want your pet in your

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home, like if it's a backyard
pet, maybe possibly you might be

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like, OK, but if you have a pet
that is a companion, then pretty

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much everything that goes on in
regulation opposes what

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decisions you would make for
yourself, for your pet.

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And so those are the kinds of
horrors that you see is just

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these people acting like it's
totally normal to make these

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decisions about things that are
just absolutely mortifying.

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Like how do we use not food
waste but industry waste like

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chemical trash to feed animals?
And how do we make it so that

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it's nearly impossible to do
alternative things like stuff

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like that?
So you're like, bored, bored,

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bored, bored.
Why would you do that?

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Bored, bored, bored, bored,
bored.

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You know that that's such an
interesting perspective that I

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absolutely don't disagree with.
But it was that was one of the

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takeaways I had was like, just
how casually all of these people

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were just like, and this is what
we're going to do and let's go

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ahead and vote on it.
And yeah, yeah, yeah.

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And I'm like, wait, what?
How are we so, like gung ho and

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casual and like, no big deal
about what on, you know, in

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black and white in the, like,
paperwork that they give you?

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It's like, did you read the same
thing I read?

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Because I would not be OK with
that.

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Yeah, Yeah.
The one that you attended, there

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was discussion about spent
grains and they were pretty

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proud about their use of spent
grains.

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And that's something where like
after a bunch of chemicals and

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toxins have accumulated into
this by product, then that goes

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to animal feed.
And yeah, why, why are they

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like, yeah, we're going to use
these woohoo like this?

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That's not something that I
would even dig out of my trash

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can to give to my animal.
Why are we excited about that?

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I mean, it really comes down to,
you know, the their thinking is

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more or are we going to pay
money to go and do something

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with this, like to figure out a
way to get rid of it or are we

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going to receive money by
selling it for this cause?

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And that, in my opinion, is just
not a good reason to be making

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those choices.
Yeah.

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So that I'll use that as a segue
into doing things the right way

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with solutions, pet products.
So I, there's probably some

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things that can and can't be
talked about as far as like the

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trajectory of what, what got you
there, But there are definitely

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products on the market.
And this was actually something

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Susan Thixton said to me one
day.

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And I, I was like, like, I kind
of knew that in the back of my

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mind, but the way she said it, I
was like, Oh my gosh, yes,

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you're right.
She said that even not, not all

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raw foods even are, are great
for your pet.

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Like there are some raw food
companies out there that are

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playing the AFCO game too.
And I was like, I guess I knew

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that, but it, it never really
hit me.

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So like one of the things that I
know that you're doing with

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solutions is doing everything
the way that you would want to

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feed your dog or cat.
And that is vastly different

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from regulatory from industry.
Can you tell me a little bit

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about that and how you're
creating the products at

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solutions?
Yeah.

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I mean, it's definitely a lot
easier to do things the wrong

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way.
So by saying doing things the

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right way, it equates to saying
doing things the hard way.

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And it just requires a lot of
creativity, a lot of networking

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with people that honestly are
not really in the pet industry

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very much.
So working directly with the

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farmers and getting to know them
rather than just having brokers

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for things where you don't
necessarily even know where it's

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coming from or care.
In a lot of cases, the companies

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are like, I just need this
ingredient.

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I don't care where it comes
from.

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I always joke that one way that
I visualize kibble companies or

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canned food companies actually
creating an ingredient panel is

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there's like dice and that
there's a set of say maybe 20

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dice and each one of them on the
different sides, it has the

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ingredients that are available.
So what junk is available from

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the bio biodiesel industry, in
the alcohol production industry,

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in the food waste industry, and
you know, on and on and on.

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And you just take the dice and
you throw them on the table in

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whatever order they land in.
That's your ingredient panel.

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So they're all pretty much
identical products, they're just

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in a different order.
So for a company like solutions,

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you know, we we don't use the
dice.

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So we don't have a preset list
of things that are available.

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We're not saying what are the
easiest brokers to buy from.

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We're saying, OK, we want this
ingredient, we have to go find

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it.
And then when we find it, we

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have to audit those companies to
determine whether or not we want

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to work with them.
And if there's something that we

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don't like about their, they're
processing or whatever thing

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they're doing, you know, the way
they're raising the animals or 1

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little chemical that we just
don't want in there.

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Then we have to go through the
whole process of either

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negotiating that they do things
differently or determining that

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we have to start all over again
and we have to go find somebody

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else that's more in alignment
with what we're doing.

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And we have to do that with
every single ingredient and not

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just one time.
Mean you have to understand, of

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course, as we all know, but
sometimes we don't want to admit

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to ourselves that things change.
So sometimes you have something

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that's going really well and
something changes and you have

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to either accept the change or
modify what you're doing to stay

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in alignment with your values.
So that does make it a lot

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harder, but that's what we
choose to continue to do.

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One of the things that I've
learned in the past couple of

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years that was surprising to me,
though, I think a lot of things

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are like, I don't, I don't think
anything surprises most of us

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anymore.
We're just like, oh, yeah,

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right.
But one of the things like when

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I first realized that it isn't
as simple as like taking an

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ingredient that you and I know
that, you know, we can go to the

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grocery store and buy like a
particular mushroom.

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If it's not listed as an
ingredient in the database for

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at at the time AFCO, you know,
then you can't put it in your

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pet food.
Like it's food, it's real food.

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It's not like, you know, you're
making something in a lab and

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you have to apply for a patent
for, you know, it's not it's

215
00:13:54,400 --> 00:13:58,480
like it's just a piece of food.
But they're like, no, no, that

216
00:13:58,600 --> 00:13:59,880
can't.
You can't put that in pet food

217
00:13:59,880 --> 00:14:02,160
because we don't know what it.
Is that was crazy.

218
00:14:03,240 --> 00:14:07,800
There's no studies on its safety
even though it's used in 59,000

219
00:14:07,800 --> 00:14:11,280
different supplements for pets
and has been for the last 40

220
00:14:11,280 --> 00:14:13,480
years.
So yeah you're right.

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00:14:13,480 --> 00:14:18,680
Like in the AFCO book you can
legally use feces, litter,

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00:14:18,680 --> 00:14:22,920
hydrolyzed hair, hydrolyzed
feathers, sludge.

223
00:14:23,720 --> 00:14:27,760
Fish oil can be from oil
extracted from fish, or it can

224
00:14:27,760 --> 00:14:30,680
be from cannery waste.
And there's no definition for

225
00:14:30,680 --> 00:14:34,480
cannery waste.
Like, is it even a fish cannery?

226
00:14:34,480 --> 00:14:37,920
Like it doesn't say.
So you can use all of those

227
00:14:37,920 --> 00:14:42,520
things, but you can't use
catnip, You can't use milk

228
00:14:42,520 --> 00:14:45,400
Thistle.
You can use spirulina only in

229
00:14:45,400 --> 00:14:47,920
small amounts and only for
coloring.

230
00:14:48,040 --> 00:14:51,160
You are not allowed to use it
for a nutritional value.

231
00:14:51,520 --> 00:14:54,320
So things like that.
Yeah, it's, it's really

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00:14:54,320 --> 00:14:58,120
complicated.
And in a lot of cases it's it's

233
00:14:58,120 --> 00:15:02,520
disheartening and frustrating
because you see these companies

234
00:15:02,520 --> 00:15:06,440
that are using things that are
legally registered by the EPA as

235
00:15:06,440 --> 00:15:09,720
chemicals, and that's a primary
ingredient often.

236
00:15:09,720 --> 00:15:12,440
And even things like
prescription foods, like it's

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00:15:12,440 --> 00:15:16,720
not just food, they're giving it
to the sickest pets.

238
00:15:16,760 --> 00:15:20,960
And that's totally acceptable.
And then you have to jump

239
00:15:20,960 --> 00:15:24,800
through hoops for six months to
be able to save fermented okra

240
00:15:25,160 --> 00:15:27,320
like we had not to write white
papers.

241
00:15:27,320 --> 00:15:33,200
It's ridiculous.
So that the idea of using

242
00:15:33,200 --> 00:15:35,640
fermented okra is is very
different.

243
00:15:36,640 --> 00:15:40,400
And that kind of brings me to my
next question about how you feel

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00:15:40,400 --> 00:15:45,240
solutions pet products is is
different not just in the pet

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00:15:45,240 --> 00:15:48,840
food space, but even in that
what I call the healthy pet food

246
00:15:48,840 --> 00:15:52,680
space.
Well, there's a lot to say

247
00:15:52,680 --> 00:15:56,680
there.
One of the basic fun facts about

248
00:15:56,680 --> 00:15:59,800
solutions is actually the way
that the company started.

249
00:16:00,240 --> 00:16:06,120
You know, it started with our
entire base team going through a

250
00:16:06,280 --> 00:16:11,800
ridiculous legal situation and
being prohibited from doing the

251
00:16:11,800 --> 00:16:15,280
things that they had created in
the pet food industry.

252
00:16:15,280 --> 00:16:20,160
And so before Solutions was
actually even an idea, I looked

253
00:16:20,160 --> 00:16:23,240
at the things that they were
prohibited from doing.

254
00:16:23,560 --> 00:16:26,840
And I thought, if you guys
aren't allowed to do these

255
00:16:26,840 --> 00:16:31,400
things, then what could you do?
And I created a list of things

256
00:16:31,400 --> 00:16:35,520
that literally don't exist in
the market based off of that

257
00:16:35,520 --> 00:16:37,880
list.
It was like, OK, nobody has

258
00:16:38,280 --> 00:16:41,520
eggnog.
We could easily make eggnog.

259
00:16:41,560 --> 00:16:48,560
Nobody has a Nepalese recipe of
butter tea, so we could do that.

260
00:16:48,920 --> 00:16:52,920
So I created a list of about 30
different things, and I gave it

261
00:16:52,920 --> 00:16:55,600
to that group of people and I
said, OK, here are all the

262
00:16:55,600 --> 00:16:58,960
things you guys could make based
on the restrictions that you

263
00:16:58,960 --> 00:17:01,760
have.
And in response, they were like,

264
00:17:01,880 --> 00:17:03,960
no, we're lightning bolts.
You do it.

265
00:17:05,920 --> 00:17:07,640
And I was like, I don't want to
do it.

266
00:17:08,119 --> 00:17:13,920
So realistically, the foundation
of the company revolved around

267
00:17:13,920 --> 00:17:17,720
creating things that didn't
really exist in the industry.

268
00:17:18,119 --> 00:17:23,160
So then taking it a step beyond
that, you know, there's, there

269
00:17:23,160 --> 00:17:28,280
are a lot of things that we, we
assumed to be true, we believe

270
00:17:28,280 --> 00:17:31,840
to be true about health in
humans and in pets.

271
00:17:32,160 --> 00:17:35,640
There are things that seem
logical that they would be true,

272
00:17:35,920 --> 00:17:38,480
but we don't have evidence of
those things.

273
00:17:38,480 --> 00:17:42,200
And that's, you know, side note,
that's actually why I wanted

274
00:17:42,200 --> 00:17:48,240
parsley pet was because I wanted
to see the direct impact of food

275
00:17:48,320 --> 00:17:52,320
and the influence of different
types of food on the body

276
00:17:52,320 --> 00:17:55,480
itself.
So testing a body tissue is the

277
00:17:55,480 --> 00:17:58,360
only way to do that.
So that kind of information is

278
00:17:58,360 --> 00:18:01,440
not readily available.
It's really difficult to find.

279
00:18:01,440 --> 00:18:03,200
It can be difficult to
interpret.

280
00:18:03,200 --> 00:18:05,200
It takes a massive amount of
research.

281
00:18:05,480 --> 00:18:10,880
But being able to have that kind
of data and the science that we

282
00:18:11,320 --> 00:18:14,640
spend a lot of time procuring
and reading through and

283
00:18:14,640 --> 00:18:18,120
assessing, you know, those kinds
of things are really how we

284
00:18:18,120 --> 00:18:21,400
determine the recommendations
that we make.

285
00:18:21,400 --> 00:18:24,520
You know, we're looking deep
down at like what's the

286
00:18:24,520 --> 00:18:28,680
metabolic data that's available?
What what is actually true

287
00:18:29,080 --> 00:18:34,120
versus what is marketed is true
that maybe isn't.

288
00:18:34,120 --> 00:18:38,480
And that is our focus is what's
the reality, not the assumption.

289
00:18:38,480 --> 00:18:40,480
Do you want to talk more about
Parsley Pet?

290
00:18:40,480 --> 00:18:44,240
But really quickly, before we
do, I had one more question

291
00:18:44,240 --> 00:18:50,320
about solutions.
This is always a hot topic on

292
00:18:51,080 --> 00:18:52,640
this podcast.
I am.

293
00:18:53,040 --> 00:18:58,480
I mean, I kind of understand why
because for me, I can see both

294
00:18:58,480 --> 00:19:03,360
sides.
But I know that you, you

295
00:19:03,360 --> 00:19:12,280
advocate for a very minimally
processed food and that you do

296
00:19:12,280 --> 00:19:17,360
fermentation and recently came
out with an article that, you

297
00:19:17,360 --> 00:19:21,080
know, This is why we don't do
HPP and why we'll never do HPP.

298
00:19:21,360 --> 00:19:24,520
And I, I know you've done a ton
more research on it than I do.

299
00:19:24,520 --> 00:19:27,120
I saw it through the
presentation at AFCO a couple of

300
00:19:27,120 --> 00:19:30,640
months ago.
And there were a lot like just

301
00:19:30,640 --> 00:19:33,800
for me, just for somebody who I
don't make a pet food.

302
00:19:34,160 --> 00:19:36,280
I feed pet food, but I don't
make a pet food.

303
00:19:36,960 --> 00:19:40,520
I do try to educate myself as
much as I can and then try to

304
00:19:40,520 --> 00:19:43,880
educate others.
I can see where like I can see

305
00:19:43,880 --> 00:19:47,480
both sides and my, my brain was
like going crazy at all the

306
00:19:47,480 --> 00:19:51,480
things that this, you know, the
the presenter was telling us.

307
00:19:52,000 --> 00:19:54,200
And I'm like, I didn't know
that.

308
00:19:54,320 --> 00:19:55,920
I didn't know that.
Oh my gosh.

309
00:19:57,880 --> 00:20:03,480
But I can also see where using a
process like HPP, though we

310
00:20:03,480 --> 00:20:05,760
might not want to use it for
you, you might not want to use

311
00:20:05,760 --> 00:20:10,200
it for solutions where another
pet food it can it, it can be

312
00:20:10,760 --> 00:20:13,600
kind of leveraged to bring
people into the market away from

313
00:20:13,600 --> 00:20:16,080
other foods.
But I want you to talk about it.

314
00:20:16,120 --> 00:20:18,960
I've talked about it enough, but
people love to hear about it.

315
00:20:19,800 --> 00:20:22,080
Sure.
Well, I'll start by saying

316
00:20:22,080 --> 00:20:26,080
something that I say very often,
which is the only sweeping

317
00:20:26,080 --> 00:20:30,600
statement that is always true is
that no sweeping statement is

318
00:20:30,600 --> 00:20:34,920
ever always true.
So of course what that means is

319
00:20:34,920 --> 00:20:38,840
there are there are times, there
are incidents where something

320
00:20:38,840 --> 00:20:42,520
like HPP could potentially be
valuable and then there are

321
00:20:42,520 --> 00:20:46,080
times that it isn't.
So what are those times, right.

322
00:20:46,080 --> 00:20:49,080
Let's kind of try to find what's
the dividing line there.

323
00:20:49,440 --> 00:20:52,880
And a lot of this is actually
what was presented at that

324
00:20:52,880 --> 00:20:56,760
specific meeting as well as a
one that followed up shortly

325
00:20:56,760 --> 00:21:01,280
after that, the IAFP meeting in
these points and more are

326
00:21:01,280 --> 00:21:04,520
referenced in that document on
the Solutions blog page.

327
00:21:04,880 --> 00:21:08,880
So HPP does not work on high fat
foods.

328
00:21:08,960 --> 00:21:12,760
So that's one reason why even if
Solutions was like, yeah, let's

329
00:21:12,760 --> 00:21:16,480
do HPP, it would not be valuable
for us to do it.

330
00:21:16,760 --> 00:21:20,560
If you're feeding any brand of
food that's high fat, it's

331
00:21:20,560 --> 00:21:23,320
ineffective.
The fat actually protects the

332
00:21:23,320 --> 00:21:28,800
microbes and prevents them from
being killed or neutralized in

333
00:21:28,800 --> 00:21:31,440
the process of doing high
pressure pasteurization.

334
00:21:32,400 --> 00:21:35,480
It also doesn't work on low
moisture foods.

335
00:21:35,560 --> 00:21:40,160
So if you have a freeze dried,
dehydrated, air dried, any of

336
00:21:40,160 --> 00:21:43,160
those things, it wouldn't work
as the last step.

337
00:21:43,520 --> 00:21:47,400
They could do HPP on it while
it's still wet, but this brings

338
00:21:47,400 --> 00:21:49,680
it to another time in which it
doesn't work.

339
00:21:49,960 --> 00:21:53,560
It's not very effective if
there's a long transit time,

340
00:21:53,560 --> 00:22:00,080
more than basically like a day
before HPP or after HPP, because

341
00:22:00,080 --> 00:22:05,240
even though you have done,
you've damaged the pathogens,

342
00:22:05,560 --> 00:22:10,560
they actually can recover.
So if you have a longer transit

343
00:22:10,560 --> 00:22:14,600
time before or afterwards, then
even if it was effective

344
00:22:14,680 --> 00:22:17,520
immediately after, that's not
when you're feeding it.

345
00:22:17,880 --> 00:22:21,000
You're not like, I just pulled
this out of the machine and now

346
00:22:21,000 --> 00:22:23,800
I'm giving it to my pet.
Those pathogens could have

347
00:22:23,800 --> 00:22:28,920
recovered and especially like
even if those pathogens didn't

348
00:22:28,920 --> 00:22:34,840
recover, if you didn't HPP in
the end package, the final one

349
00:22:34,840 --> 00:22:38,720
that goes to the consumer, you
can re contaminate the product

350
00:22:39,040 --> 00:22:44,240
after you open it.
So to do HPP, most companies

351
00:22:44,240 --> 00:22:49,600
will do big logs of their meat
product and then after the HPP,

352
00:22:49,600 --> 00:22:53,640
they open that package up, which
again can open it up to

353
00:22:53,640 --> 00:22:57,440
contamination and then they mix
it and then they form it into

354
00:22:57,440 --> 00:22:59,720
whatever shape they're going to
be selling it in.

355
00:23:00,040 --> 00:23:03,800
And then if you're drying it,
that's a whole nother set of

356
00:23:03,960 --> 00:23:07,680
time and potential contamination
for that product.

357
00:23:07,960 --> 00:23:12,160
So it's really not valuable to
do it even if it were a higher

358
00:23:12,240 --> 00:23:16,360
moisture product at the time
that the HPP was done and even

359
00:23:16,360 --> 00:23:19,320
if it were a lower fat product
where it would be effective.

360
00:23:19,760 --> 00:23:25,440
So when would HPP be valuable?
If you have a product that is

361
00:23:25,440 --> 00:23:29,000
already contaminated, it's not a
really high quality sourcing,

362
00:23:29,720 --> 00:23:33,080
then it is going to reduce the
pathogen load in there.

363
00:23:33,360 --> 00:23:37,840
But as they said in that
meeting, it is absolutely not a

364
00:23:37,840 --> 00:23:41,520
sterilization method.
It is pasteurization, not

365
00:23:41,520 --> 00:23:44,880
sterilization.
So it's not 100% effective.

366
00:23:45,520 --> 00:23:52,120
My biggest beef with HPP is
actually not even necessarily

367
00:23:52,120 --> 00:23:55,520
all of that, because I don't
think that pathogens are even

368
00:23:55,520 --> 00:23:58,960
always bad.
Our bodies, bodies in general,

369
00:23:59,080 --> 00:24:04,640
have worked symbiotically with
good bacteria and bad bacteria

370
00:24:05,120 --> 00:24:08,200
through all of the time that
life has existed.

371
00:24:08,200 --> 00:24:12,800
So there's actually more and
more research proving benefit to

372
00:24:12,800 --> 00:24:16,360
having certain pathogens in the
body, so we don't have to be

373
00:24:16,360 --> 00:24:20,680
scared of them all the time.
Even FDA referenced scientific

374
00:24:20,680 --> 00:24:25,080
studies show that you can
intentionally feed dogs

375
00:24:25,120 --> 00:24:28,840
salmonella, pathogenic
salmonella, and it's almost

376
00:24:28,840 --> 00:24:32,640
guaranteed that they will not
get sick if you meant to give it

377
00:24:32,640 --> 00:24:36,520
to them in higher doses.
So I'm not really against the

378
00:24:36,520 --> 00:24:39,680
pathogen so much.
What I worry about is the

379
00:24:39,680 --> 00:24:44,000
plastic.
It's not possible to do HPP in

380
00:24:44,160 --> 00:24:47,040
really any kind of container
besides plastic.

381
00:24:47,320 --> 00:24:51,400
It has to be high flex plastic,
which means it has higher levels

382
00:24:51,400 --> 00:24:58,000
of in stable for simplifying
terms, plastic particles.

383
00:24:58,120 --> 00:25:01,560
So it's very easy to destroy
them.

384
00:25:01,560 --> 00:25:05,520
So it's, it's kind of the
equivalent of if you leave your

385
00:25:05,520 --> 00:25:10,880
water bottle, your plastic water
bottle in your car and it's 120°

386
00:25:10,880 --> 00:25:13,800
out and it's sitting in your
car, who knows how hot it's

387
00:25:13,800 --> 00:25:16,080
getting.
Everybody knows you're not

388
00:25:16,080 --> 00:25:18,040
supposed to drink out of that
water bottle.

389
00:25:18,160 --> 00:25:23,000
But it's even more than that.
Like the pressure that no life

390
00:25:23,000 --> 00:25:29,080
can live above IS300 MPA and
they do it at 600 MPA.

391
00:25:29,440 --> 00:25:32,640
So it's a massive amount of
pressure that's placed on this

392
00:25:32,640 --> 00:25:36,520
highly unstable plastic and that
does get pushed into the food

393
00:25:36,520 --> 00:25:39,560
matrix.
So because we know there's

394
00:25:39,760 --> 00:25:44,760
massive amounts of data that
really show the damage on the

395
00:25:44,840 --> 00:25:48,200
endocrine system and the hormone
balance and we see it regularly

396
00:25:48,200 --> 00:25:52,960
with Parsley PET that I think
regular use of something that we

397
00:25:52,960 --> 00:25:56,040
know is contaminated with
plastic particles is really the

398
00:25:56,040 --> 00:25:58,360
most concerning thing about it
in my opinion.

399
00:25:58,400 --> 00:26:00,680
That is more and more
concerning.

400
00:26:00,680 --> 00:26:04,480
I know this is a little off
topic, but we, I have been

401
00:26:04,720 --> 00:26:09,400
inundated with videos on
Instagram and TikTok of all the

402
00:26:09,400 --> 00:26:14,760
people who were recently at the
congressional hearing on, you

403
00:26:14,760 --> 00:26:17,200
know, food safety in our
country.

404
00:26:17,640 --> 00:26:22,520
And this is about, you know,
human food and pet food in

405
00:26:22,520 --> 00:26:29,000
general is so much worse.
But I mean, what our government

406
00:26:29,000 --> 00:26:38,280
allows, even in human food is
just so it's almost like it's

407
00:26:38,280 --> 00:26:41,120
intentional.
And I don't want to, I don't

408
00:26:41,120 --> 00:26:43,640
want to be the one saying that
it's intentional, but I feel

409
00:26:43,640 --> 00:26:48,720
like it may be intentional.
And then even with that

410
00:26:48,720 --> 00:26:54,000
intention that I believe is
there, I the byproduct of that

411
00:26:54,000 --> 00:26:56,760
is what our pets get, which is
even worse.

412
00:26:58,760 --> 00:27:01,920
So parsley pet, you, you brought
that up again.

413
00:27:03,800 --> 00:27:10,400
I am such a big fan and I'm not
afraid to say that like there

414
00:27:10,400 --> 00:27:15,400
are so many different tests on
the market for different things

415
00:27:15,400 --> 00:27:17,880
that we can do with our Pets at
Home.

416
00:27:17,880 --> 00:27:23,080
Testing has become like a really
like it's, it's, it's booming

417
00:27:23,080 --> 00:27:24,560
right now.
There are more and more that are

418
00:27:24,560 --> 00:27:29,960
coming out and I like a handful
of them for various reasons, but

419
00:27:29,960 --> 00:27:34,440
I recently started incorporating
parsley pet test with my

420
00:27:34,440 --> 00:27:39,560
one-on-one clients and the ones
that decide to do it because I,

421
00:27:39,720 --> 00:27:42,200
I try to work with people where
they're at, you know, with what

422
00:27:42,200 --> 00:27:47,960
they can afford to do.
And you know, sometimes if they

423
00:27:47,960 --> 00:27:50,480
can't afford the testing, then
we can, you know, I want to I

424
00:27:50,480 --> 00:27:53,080
want to put the money where it's
going to benefit the pet most

425
00:27:53,080 --> 00:27:56,880
when they're a little strapped,
especially in this economy, But

426
00:27:56,880 --> 00:27:59,880
still with the information
you're getting, I feel like it's

427
00:27:59,880 --> 00:28:03,080
still a an incredible value.
This is something you you're not

428
00:28:03,080 --> 00:28:04,440
going to get from your
veterinarian.

429
00:28:05,160 --> 00:28:08,280
Even they can run a ton of
different tests at different

430
00:28:08,520 --> 00:28:11,560
labs and different universities
and you're still not going to

431
00:28:11,560 --> 00:28:14,080
get the information that you're
going to get from Parsley Pet,

432
00:28:14,080 --> 00:28:17,880
especially with the kind of
personal touches that you guys

433
00:28:17,880 --> 00:28:19,760
have on it.
Can you tell me a little bit

434
00:28:19,760 --> 00:28:21,800
about it's a hair tissue mineral
analysis?

435
00:28:21,800 --> 00:28:23,880
Can you tell me a little bit
about that, how it works and the

436
00:28:23,880 --> 00:28:25,560
and the information that you're
getting from it?

437
00:28:27,520 --> 00:28:30,280
So it's a hair test that's done
at home.

438
00:28:30,280 --> 00:28:32,600
You don't have to receive a kit
or anything.

439
00:28:32,600 --> 00:28:37,680
Once you pay for it, then you
get instructions on how to cut

440
00:28:37,680 --> 00:28:42,000
the sample, how much you need,
where to mail it, and then you

441
00:28:42,000 --> 00:28:46,480
get a link to an intake form.
The intake form provides enough

442
00:28:46,480 --> 00:28:49,760
information to make it easier to
personalize the results.

443
00:28:49,760 --> 00:28:53,880
So say for example, we get
results back and it says that

444
00:28:53,880 --> 00:28:57,840
your pet is really high in zinc.
Now that could be a number of

445
00:28:57,840 --> 00:29:00,640
different things, but if you put
in your intake form that you're

446
00:29:00,640 --> 00:29:03,160
giving zinc, easy fix.
Stop doing that.

447
00:29:03,520 --> 00:29:07,920
Right, So it's really just
designed to try to cater more

448
00:29:08,200 --> 00:29:11,400
directly to what things you're
doing and what you should

449
00:29:11,400 --> 00:29:14,080
consider or even what you should
discuss with your vet.

450
00:29:14,360 --> 00:29:17,840
So everything is really done
digitally after you mailed the

451
00:29:17,840 --> 00:29:20,440
sample in.
The information that you're

452
00:29:20,440 --> 00:29:26,520
getting is uptake of minerals,
heavy metals and hormones over

453
00:29:26,520 --> 00:29:28,840
the course of time that it took
to grow the sample.

454
00:29:29,160 --> 00:29:32,800
So that depends on the length of
the sample that you send in.

455
00:29:32,840 --> 00:29:36,800
If it's, you know, an inch, inch
and a half, then it's a few

456
00:29:36,800 --> 00:29:39,680
months.
If you were to send in like my

457
00:29:39,680 --> 00:29:42,600
hair, you can get several years
worth.

458
00:29:42,800 --> 00:29:46,280
That's not really valuable
because you are diluting the

459
00:29:46,280 --> 00:29:49,480
information.
You would get an average of all

460
00:29:49,480 --> 00:29:54,240
of those years of information.
So if you wanted and you had a

461
00:29:54,240 --> 00:29:57,520
long enough hair sample, and
I've done this before, you could

462
00:29:57,520 --> 00:30:00,640
send in the tip and then you
could send in the side at the

463
00:30:00,640 --> 00:30:03,600
root separately so that you're
able to compare.

464
00:30:03,800 --> 00:30:06,880
This was my health then and this
is my health now.

465
00:30:07,240 --> 00:30:10,320
On that note, I'll clarify.
We do humans, horses and

466
00:30:10,320 --> 00:30:15,640
canines.
The one thing just going back to

467
00:30:15,640 --> 00:30:18,600
what you were saying about the
value of it, one thing that I

468
00:30:18,600 --> 00:30:22,640
really appreciate about this
type of testing is that if you

469
00:30:22,640 --> 00:30:26,760
don't have a large budget, it
can actually help you to save

470
00:30:26,760 --> 00:30:30,280
money.
So it's it's $250 for dogs.

471
00:30:30,600 --> 00:30:35,720
Normally there's coupon codes
somewhere out in the ether, but

472
00:30:36,280 --> 00:30:39,520
let's say that you have a pet
where you're like OK I could

473
00:30:40,040 --> 00:30:48,520
potentially need to do a thyroid
test for T4 reverse T3T3, TSH.

474
00:30:48,800 --> 00:30:52,920
I also need ACTH and cortisol
for the adrenals.

475
00:30:52,920 --> 00:30:56,160
I need parathyroid hormone.
I need vitamin D testing.

476
00:30:56,160 --> 00:31:00,160
I need B vitamin testing.
I need a CBC, a CMP.

477
00:31:00,160 --> 00:31:05,360
Like the list can be so long of
the information that you want to

478
00:31:05,360 --> 00:31:08,240
gather for your pet that it is
not affordable.

479
00:31:08,600 --> 00:31:13,360
So when you take a test like
parsley pet, it helps to refine

480
00:31:13,400 --> 00:31:17,680
and like direct what you need.
So we can say there's no

481
00:31:17,680 --> 00:31:21,680
indications in this report that
would say that you need to do a

482
00:31:21,680 --> 00:31:26,120
vitamin D test or there are
indications in this report that

483
00:31:26,120 --> 00:31:29,360
show that you probably should be
looking more closely at the

484
00:31:29,360 --> 00:31:35,760
thyroid or the adrenals or
inflammation or cancer or like

485
00:31:35,760 --> 00:31:39,640
here's reasons why we believe
that allergies are occurring in

486
00:31:39,640 --> 00:31:42,040
your pet.
So it just really helps to like

487
00:31:42,040 --> 00:31:45,240
refine what other things that
you should do.

488
00:31:45,400 --> 00:31:50,240
And in most cases, we will make
recommendations about specific

489
00:31:50,240 --> 00:31:54,640
things that are beneficial in
tandem, because usually HTMA is

490
00:31:54,640 --> 00:31:57,600
most valuable in tandem with
other tests.

491
00:31:57,600 --> 00:32:02,480
So what you gain from that is
you actually get to see where

492
00:32:02,480 --> 00:32:08,960
the error in metabolism lies.
So for example, we find that not

493
00:32:08,960 --> 00:32:13,560
all but the majority of pets
with blood anemia actually have

494
00:32:13,640 --> 00:32:18,560
very, very, very high tissue
iron, not low.

495
00:32:19,200 --> 00:32:24,560
So it's not true anemia in the
sense of a full iron deficiency.

496
00:32:24,840 --> 00:32:27,480
What's happening is that the
body is using the iron

497
00:32:27,480 --> 00:32:30,240
incorrectly.
It's not converting it from non

498
00:32:30,240 --> 00:32:34,160
hemi iron to hemi iron.
So what you need to focus on is

499
00:32:34,160 --> 00:32:37,400
not necessarily iron
supplementation because in the

500
00:32:37,400 --> 00:32:40,600
tissues it's too high.
You need to focus on iron

501
00:32:40,600 --> 00:32:45,440
conversion, which is going to
require methylation, B vitamins

502
00:32:45,440 --> 00:32:49,120
and vitamin C instead.
So the way that you're addressed

503
00:32:49,320 --> 00:32:52,720
an issue can be different based
off of those results as well and

504
00:32:52,720 --> 00:32:54,520
especially when you're seeing
them in TAN.

505
00:32:54,520 --> 00:32:57,720
So, well, you've mentioned a
couple of things already, but

506
00:32:59,000 --> 00:33:03,480
what are some of the cooler
things are the more interesting

507
00:33:03,480 --> 00:33:06,680
things that you've noticed with
all of the data that you now

508
00:33:06,680 --> 00:33:11,600
have through Parsley?
Pet there's so many things I can

509
00:33:11,600 --> 00:33:15,720
stay on here for hours.
So I would say calcium is

510
00:33:15,720 --> 00:33:17,680
probably one of the most
interesting.

511
00:33:19,520 --> 00:33:25,760
Calcium is not that valuable to
see in blood tests because it's

512
00:33:25,760 --> 00:33:30,080
very tightly regulated by the
body and the body stores 1.6

513
00:33:30,080 --> 00:33:33,320
million times more calcium and
tissue than blood.

514
00:33:33,760 --> 00:33:36,760
So you won't actually see
imbalances in blood calcium

515
00:33:36,760 --> 00:33:38,840
until the body's in severe
crisis.

516
00:33:39,240 --> 00:33:43,200
But calcium imbalances can
actually be the cause of

517
00:33:43,920 --> 00:33:48,120
everything from like fatty
lipomas to sebaceous cysts,

518
00:33:48,120 --> 00:33:54,800
tremors, seizures, allergies,
you know, retention of other

519
00:33:54,800 --> 00:33:57,800
minerals.
It can be indicative of heavy

520
00:33:57,800 --> 00:34:00,760
metal toxicity, vitamin D
deficiency.

521
00:34:00,760 --> 00:34:04,480
All the hormones are dependent
on proper calcium levels and

522
00:34:04,480 --> 00:34:08,280
vice versa.
So I think being able to

523
00:34:08,280 --> 00:34:12,480
identify what's going on with
calcium, if you got literally no

524
00:34:12,480 --> 00:34:17,280
other information off of those
tests besides tissue calcium, it

525
00:34:17,280 --> 00:34:21,880
would still be worth $250
because of the degree of

526
00:34:21,880 --> 00:34:24,320
influence that calcium has on
the body.

527
00:34:26,560 --> 00:34:30,679
I was really surprised to find
out that low sodium can cause

528
00:34:30,840 --> 00:34:33,800
muscle wasting.
You have to have enough salt for

529
00:34:33,800 --> 00:34:36,560
the body to properly utilize
protein.

530
00:34:36,880 --> 00:34:40,840
So even with adequate protein
intake, you still will have

531
00:34:40,840 --> 00:34:44,199
relative protein deficiency if
sodium is deficient.

532
00:34:45,239 --> 00:34:49,800
The influence of the hormones I
think is so understated.

533
00:34:50,000 --> 00:34:56,040
So even if let's say that you
have adequate thyroid function

534
00:34:56,040 --> 00:35:00,360
and adequate adrenal function,
so from a veterinary perspective

535
00:35:00,360 --> 00:35:03,200
and blood test, you're like
they're in range, everything is

536
00:35:03,200 --> 00:35:05,680
good to go.
That's not a contributing

537
00:35:05,680 --> 00:35:07,960
variable.
We have found that that's

538
00:35:08,000 --> 00:35:11,720
absolutely inaccurate.
And the reason is because the

539
00:35:11,720 --> 00:35:16,320
imbalance in the ratio between
the two can still make the body

540
00:35:16,320 --> 00:35:20,320
respond as if there's a
deficiency or toxicity of one of

541
00:35:20,320 --> 00:35:24,360
those hormones.
So you can still, for example,

542
00:35:24,360 --> 00:35:28,600
manifest the symptoms of
Addison's disease even if

543
00:35:28,600 --> 00:35:32,960
Addison's isn't present, but
adrenal hormone uptake is very

544
00:35:32,960 --> 00:35:35,640
low and thyroid hormone uptake
is high.

545
00:35:35,960 --> 00:35:40,160
So you can still resolve health
problems associated with those

546
00:35:40,160 --> 00:35:43,880
things just by helping to
support the hormone balance.

547
00:35:45,120 --> 00:35:48,640
And then I think the other thing
that's most interesting to me is

548
00:35:48,840 --> 00:35:52,840
lithium.
Lithium is really something that

549
00:35:52,840 --> 00:35:58,120
we need to do more research on.
So lithium is it impairs thyroid

550
00:35:58,120 --> 00:35:59,960
function in multiple different
ways.

551
00:36:00,160 --> 00:36:02,760
We don't want high lithium in
the body.

552
00:36:03,280 --> 00:36:07,560
And the sweeping statement has
always been just avoid high

553
00:36:07,560 --> 00:36:09,800
lithium or supplement with
thyroid.

554
00:36:10,120 --> 00:36:14,720
But what we've actually found is
that pets that are not fixed

555
00:36:15,080 --> 00:36:17,960
naturally have higher lithium in
their tissues.

556
00:36:18,560 --> 00:36:22,720
So why would that be when they
actually have a better

557
00:36:22,720 --> 00:36:25,320
metabolism than the ones that
are fixed?

558
00:36:25,600 --> 00:36:29,960
And what I think is true is that
the sex hormones help to store

559
00:36:29,960 --> 00:36:33,800
lithium in the tissues as a
protective mechanism for the

560
00:36:33,800 --> 00:36:36,960
thyroid.
So I think that castration might

561
00:36:36,960 --> 00:36:41,160
actually be releasing lithium
into the blood and impairing

562
00:36:41,160 --> 00:36:44,720
thyroid function.
And I think that the way that

563
00:36:44,720 --> 00:36:49,600
the body stores lithium might
have an enormous influence on

564
00:36:49,600 --> 00:36:52,880
metabolism in general.
So I'm hoping somebody hears

565
00:36:52,880 --> 00:36:56,200
that someday and is like, I want
to do a research study and then

566
00:36:56,200 --> 00:37:02,520
they come and get all my data.
Yeah, well, I mean coming from

567
00:37:02,640 --> 00:37:08,920
the rescue world, 2020 years ago
I started working in rescue IT.

568
00:37:09,560 --> 00:37:13,640
That was one of the harder
things for me to I don't want to

569
00:37:13,640 --> 00:37:18,840
say it was hard for me to accept
the information, but like, I

570
00:37:18,840 --> 00:37:24,400
didn't want to hear it to begin
with because, you know, humans

571
00:37:24,680 --> 00:37:27,760
are humans and there are so many
of us who are very

572
00:37:27,760 --> 00:37:33,080
irresponsible.
And I, I actually today no

573
00:37:33,080 --> 00:37:37,080
longer believe that we have
quote UN quote too many dogs and

574
00:37:37,080 --> 00:37:41,240
cats.
I think it's just more of a

575
00:37:41,240 --> 00:37:45,320
distribution issue and you know
that some people are not as

576
00:37:45,560 --> 00:37:49,840
responsible as others, but
learning especially in the past

577
00:37:49,840 --> 00:37:54,720
couple of years, how detrimental
it is to their health,

578
00:37:54,920 --> 00:37:59,040
especially when we are spaying
and neutering them so young.

579
00:38:00,560 --> 00:38:04,160
They don't even have the
opportunity to, you know, fully

580
00:38:04,160 --> 00:38:08,040
mature.
But more often than not before

581
00:38:08,040 --> 00:38:13,320
they're spayed or neutered.
And so many veterinarians, we're

582
00:38:13,320 --> 00:38:19,520
not trained in alternative span
neuter procedures doing, you

583
00:38:19,520 --> 00:38:23,680
know, the ovary sparring phase
and the like.

584
00:38:24,000 --> 00:38:27,040
There's, there's so much out
there that we can do.

585
00:38:27,040 --> 00:38:31,600
And yes, we want to be
responsible so that we're not

586
00:38:32,440 --> 00:38:35,560
putting animals into the world
that are going to suffer, but

587
00:38:35,560 --> 00:38:40,120
also we need to be responsible
for the health of the animals

588
00:38:40,120 --> 00:38:44,160
that we are caring for.
And so it's like this, like

589
00:38:44,360 --> 00:38:46,240
teeter totter.
Yeah.

590
00:38:46,400 --> 00:38:50,640
What do we do?
Well, we should look to Europe a

591
00:38:50,640 --> 00:38:53,760
little bit more because they
don't really do a whole lot of

592
00:38:53,760 --> 00:38:57,040
castration there.
And if you ever go over there,

593
00:38:57,040 --> 00:39:00,640
like they will walk around with
their dogs, they're not on leash

594
00:39:00,640 --> 00:39:04,400
and you can see visibly that
they are not fixed and they're

595
00:39:04,400 --> 00:39:06,720
well behaved.
They're not running off.

596
00:39:06,720 --> 00:39:10,440
They're not picking fights like
they they do a pretty good job

597
00:39:10,440 --> 00:39:15,040
of having good quality pets in a
responsible environment and they

598
00:39:15,040 --> 00:39:18,840
don't have the overpopulation
problems, they don't have the

599
00:39:18,840 --> 00:39:21,200
health problems.
Again, it is very different and

600
00:39:21,200 --> 00:39:24,560
we do have multiple places
really in the world that we can

601
00:39:24,560 --> 00:39:27,760
actually look to provide us
evidence of that.

602
00:39:27,840 --> 00:39:30,960
Yeah, it is interesting to see.
You know, I think so many

603
00:39:30,960 --> 00:39:34,800
Americans are not well traveled,
and I can't claim to be either.

604
00:39:34,800 --> 00:39:37,160
I've only been out of the
country a handful of times.

605
00:39:37,160 --> 00:39:41,240
But I mean, even, I think that's
one of the one of the benefits

606
00:39:41,320 --> 00:39:44,760
of the Internet and social media
specifically is that we can get

607
00:39:44,760 --> 00:39:47,600
a glimpse at what's happening
around the world and not just

608
00:39:48,040 --> 00:39:50,240
here.
And, and I get it.

609
00:39:50,240 --> 00:39:56,320
Like, you know, being an
American, we have 50 states that

610
00:39:56,360 --> 00:39:58,920
we can travel to and they're all
very different and have very

611
00:39:58,920 --> 00:40:02,120
different cultural, you know,
and food experiences and all

612
00:40:02,120 --> 00:40:02,880
that.
So it's like.

613
00:40:03,720 --> 00:40:06,120
For so many Americans, it's
like, why would we leave?

614
00:40:06,120 --> 00:40:10,200
But to see how the rest of the
world does things, It's like,

615
00:40:10,200 --> 00:40:16,960
oh, we're we're really not doing
things right here for sure.

616
00:40:18,800 --> 00:40:23,640
But I, I want to kind of circle
back around a little bit to

617
00:40:23,640 --> 00:40:28,320
solutions because you're not
just doing a food, which I think

618
00:40:28,520 --> 00:40:33,200
is one of the main things we
like to talk about is the food

619
00:40:33,200 --> 00:40:35,720
because it is the foundation of
health.

620
00:40:35,720 --> 00:40:38,960
Like what we put into the body
is fueling ourselves.

621
00:40:38,960 --> 00:40:44,240
And it's literally, you know,
constructing our bodies with,

622
00:40:44,280 --> 00:40:47,960
you know, how quickly our cells
divide and die off and all the

623
00:40:47,960 --> 00:40:50,800
things.
But you do other things with

624
00:40:50,800 --> 00:40:54,680
solutions as well.
You mentioned all the different

625
00:40:55,120 --> 00:40:58,800
like milk products that you
have, but you also have a lot of

626
00:40:59,160 --> 00:41:02,920
herbal products.
Can you talk a little bit about,

627
00:41:03,840 --> 00:41:06,120
you know, why and how you're
doing those?

628
00:41:06,560 --> 00:41:11,320
Yeah, yeah.
So with the herbs, I think right

629
00:41:11,320 --> 00:41:15,960
now we have 15 herbal powder
blends and then we have 3

630
00:41:15,960 --> 00:41:18,400
tinctures.
So the tinctures are a new

631
00:41:18,400 --> 00:41:21,920
addition.
One of those is a duplicate of

632
00:41:21,920 --> 00:41:25,760
the powder, the parasite free
just because anything for

633
00:41:25,760 --> 00:41:29,040
parasites is very bitter.
So there's two ways that you can

634
00:41:29,040 --> 00:41:32,920
give that now, but everything
else is fully different

635
00:41:33,360 --> 00:41:36,720
ingredient panels.
So the history behind those is

636
00:41:36,720 --> 00:41:41,280
actually my my apothecary here
that I'm in.

637
00:41:41,640 --> 00:41:43,680
It's very big, lots and lots of
herbs.

638
00:41:44,280 --> 00:41:48,280
I've been actually making the
herbal blends for I guess about

639
00:41:48,480 --> 00:41:53,920
13 years just in my basement and
just for my retail store.

640
00:41:53,920 --> 00:41:57,560
And I transferred a portion,
actually a kind of a small

641
00:41:57,560 --> 00:42:01,720
portion of the things that I've
been making over to solutions

642
00:42:01,720 --> 00:42:05,040
just to make sure that all of
the farmers had something that

643
00:42:05,040 --> 00:42:08,800
they could get paid to do.
So we've been really impressed

644
00:42:08,800 --> 00:42:11,760
with how well they've sold.
We weren't fully expecting that,

645
00:42:11,760 --> 00:42:16,240
but it's awesome.
The history of the reason that I

646
00:42:16,240 --> 00:42:20,000
got into that in the 1st place,
It's not actually something that

647
00:42:20,000 --> 00:42:22,240
I was like, oh, I just want to
start making herbs.

648
00:42:22,920 --> 00:42:28,160
It was really out of necessity.
So my supplement section in my

649
00:42:28,160 --> 00:42:36,280
retail store is maybe to 25 to
30 feet long and as high as you

650
00:42:36,280 --> 00:42:39,680
can comfortably reach.
So we have a lot of supplements.

651
00:42:40,000 --> 00:42:45,040
I am very meticulous about not
having things that duplicate

652
00:42:45,040 --> 00:42:47,440
each other.
Like I, I don't want to have

653
00:42:47,440 --> 00:42:49,040
things that are really
redundant.

654
00:42:49,360 --> 00:42:53,200
So we'll usually if there's
something new that's amazing, it

655
00:42:53,200 --> 00:42:56,920
has to be better than whatever
we have that's similar for us to

656
00:42:56,920 --> 00:43:00,040
bring it in.
So that size of supplement shelf

657
00:43:00,360 --> 00:43:05,200
without redundancy.
And I still was finding that

658
00:43:05,200 --> 00:43:07,840
being that we, we don't really
advertise.

659
00:43:07,840 --> 00:43:11,480
We primarily have people that
come in by referral.

660
00:43:11,560 --> 00:43:15,560
And so they had very complicated
issues and that's still how it

661
00:43:15,560 --> 00:43:17,280
is.
But I was finding that they

662
00:43:17,280 --> 00:43:19,400
would come in and they would
say, OK, I have this health

663
00:43:19,400 --> 00:43:21,640
problem.
And I was like, OK, you need

664
00:43:21,640 --> 00:43:25,560
these 10 supplements to manage
the situation that you're

665
00:43:25,560 --> 00:43:29,000
dealing with.
And either they wouldn't buy

666
00:43:29,000 --> 00:43:32,080
them all, they would take one,
in which case they wouldn't have

667
00:43:32,080 --> 00:43:34,520
a good outcome, but that's what
they can afford.

668
00:43:35,440 --> 00:43:38,760
Or if they did buy them all,
they wouldn't use them all

669
00:43:38,760 --> 00:43:41,160
because it was too much.
It was too complicated.

670
00:43:41,440 --> 00:43:45,080
So poor compliance still
resulted in bad outcomes.

671
00:43:45,400 --> 00:43:50,120
So it, for me, it really was
like, OK, how can I make it so

672
00:43:50,120 --> 00:43:54,120
that there's fewer things that
they have to use with less

673
00:43:54,120 --> 00:43:58,640
filler that they don't need?
That makes it more easy to use

674
00:43:58,640 --> 00:44:02,160
and more affordable for them to
be able to purchase it.

675
00:44:02,160 --> 00:44:08,120
Like at most I want them to buy
3 supplements, preferably 2,

676
00:44:08,120 --> 00:44:11,320
preferably 1 if that's an option
at all.

677
00:44:11,400 --> 00:44:16,960
So really the only reason that I
made them was to fill holes in

678
00:44:16,960 --> 00:44:19,960
those shelves where there just
wasn't something that was

679
00:44:19,960 --> 00:44:24,000
available, where we had all of
those needs met, where it was

680
00:44:24,000 --> 00:44:28,240
just consolidated, easy to use,
super effective.

681
00:44:29,080 --> 00:44:32,960
You know, the for the most part,
the things that we have where

682
00:44:32,960 --> 00:44:37,160
you would have to get one more
supplement is like if your pet

683
00:44:37,160 --> 00:44:41,080
has a heart problem, then we
have the I heart you.

684
00:44:41,080 --> 00:44:45,000
But you should also use the
jiggles because they're two very

685
00:44:45,000 --> 00:44:47,200
different things.
Like 1 is helping the heart to

686
00:44:47,200 --> 00:44:51,400
do its job of moving blood and
the other one, the jiggles, is

687
00:44:51,400 --> 00:44:53,280
for helping the heart
structurally.

688
00:44:53,680 --> 00:44:57,080
And then maybe you might add in
like a Coq 10 or ubiquinol,

689
00:44:57,080 --> 00:44:59,720
which we're not going to add
into a powder because that is a

690
00:44:59,720 --> 00:45:03,440
liquid.
So like there's very few areas

691
00:45:03,440 --> 00:45:07,040
where we have recommendations
for additional supplements added

692
00:45:07,040 --> 00:45:08,880
in and that's why.
That's amazing.

693
00:45:08,880 --> 00:45:14,120
And I think herbs are
underutilized and underrated.

694
00:45:14,120 --> 00:45:18,280
And it's, it's actually one of
my next, next things that I, I

695
00:45:18,280 --> 00:45:24,200
want to learn about is, is
herbalism because I think

696
00:45:24,200 --> 00:45:26,680
there's so much benefit there.
And I am one of those people

697
00:45:26,680 --> 00:45:29,440
that's like, I want to make an
apothecary.

698
00:45:29,880 --> 00:45:34,280
Like that's what I want that to
do it.

699
00:45:34,280 --> 00:45:37,880
It is a goal of mine.
But I, you know, we've covered a

700
00:45:37,880 --> 00:45:40,840
lot and I'm sure there's,
there's always so much more to

701
00:45:40,840 --> 00:45:43,720
talk about, but I always like to
like first time I have somebody

702
00:45:43,720 --> 00:45:48,520
on, I want to kind of introduce
them and their products and, and

703
00:45:48,520 --> 00:45:53,960
services.
But before I let you go, I do

704
00:45:53,960 --> 00:45:58,240
want to just kind of ask.
We've touched on so many things

705
00:45:58,240 --> 00:46:02,200
already from AFCO to feeding
pets, you know, the food we're

706
00:46:02,200 --> 00:46:08,520
feeding to HPP and HTMA test.
But if and you having a story,

707
00:46:08,760 --> 00:46:11,600
you, you, you may already have
your like pitch down.

708
00:46:11,600 --> 00:46:14,000
I don't know.
But if there is one piece of

709
00:46:14,000 --> 00:46:17,520
advice that you could give pet
parents who are maybe just

710
00:46:17,520 --> 00:46:20,640
starting out, like they've been
kibble feeders forever and

711
00:46:20,640 --> 00:46:25,000
they're like just starting to to
learn that like, oh, this

712
00:46:25,000 --> 00:46:28,440
actually isn't good for my dog.
And they're faced with like

713
00:46:28,920 --> 00:46:32,520
overwhelm of all of this
information and a lot of bad

714
00:46:32,520 --> 00:46:36,080
information out there too.
By the way, what would you, what

715
00:46:36,080 --> 00:46:39,160
would you say to somebody who's
like just starting out?

716
00:46:41,800 --> 00:46:46,080
I would say that the two things
that are probably the most

717
00:46:46,080 --> 00:46:53,080
important one, always try to
stick with things that nature

718
00:46:53,080 --> 00:46:57,640
provides.
So even if humans take a product

719
00:46:57,880 --> 00:47:01,200
like they, they create a product
that has 15 different

720
00:47:01,200 --> 00:47:04,840
ingredients that are made by
nature, it's still not anything

721
00:47:04,840 --> 00:47:07,560
man made.
We more and more and more and

722
00:47:07,560 --> 00:47:11,320
more are finding that man made
things can be problematic.

723
00:47:11,320 --> 00:47:14,760
There's so much that we don't
know and there's so much that we

724
00:47:14,760 --> 00:47:18,320
might never know and nature
knows.

725
00:47:18,320 --> 00:47:23,120
Nature does not do a good job of
making mistakes.

726
00:47:23,240 --> 00:47:27,800
Nature doesn't 'cause the same
kinds of contaminations and you

727
00:47:27,800 --> 00:47:33,240
know, issues that humans do and
where that has been wrong in the

728
00:47:33,240 --> 00:47:37,840
past, we've been making mass
produced things long enough that

729
00:47:37,840 --> 00:47:40,960
we do have a good idea of how to
avoid those things.

730
00:47:40,960 --> 00:47:45,200
Like the ancient Romans used to
flavor their wine with lead.

731
00:47:45,480 --> 00:47:47,560
We know we shouldn't do that
anymore, right?

732
00:47:47,560 --> 00:47:49,480
Like lead is natural.
Let's not do that.

733
00:47:49,480 --> 00:47:53,560
So outside of that, like whole
food things are always going to

734
00:47:53,560 --> 00:47:57,800
be better.
If you can read on the label

735
00:47:57,800 --> 00:48:05,080
that it says like for example,
you know, zinc sulfate or copper

736
00:48:05,080 --> 00:48:08,120
protonate or something where
you're actually reading a

737
00:48:08,120 --> 00:48:12,440
vitamin or a mineral or an amino
acid man made that it's an

738
00:48:12,440 --> 00:48:14,560
isolate.
Try to avoid those things.

739
00:48:15,280 --> 00:48:20,440
The other thing that I would say
is, in my opinion, you're going

740
00:48:20,480 --> 00:48:24,560
to do a lot better for yourself
if you were looking at how much

741
00:48:24,560 --> 00:48:28,680
it costs to use a product and
not how much it costs to buy a

742
00:48:28,680 --> 00:48:32,720
product.
Because across the board, the

743
00:48:32,920 --> 00:48:36,560
things are going to be less
expensive for you to use it if

744
00:48:36,560 --> 00:48:41,640
it's a healthier thing with
fewer fillers and like junk in

745
00:48:41,640 --> 00:48:44,880
there.
So better concentration, which

746
00:48:44,880 --> 00:48:48,920
might be for food a higher
concentration of calories.

747
00:48:50,800 --> 00:48:56,160
So for example, solutions we
recommend using our food based

748
00:48:56,160 --> 00:49:00,120
on 88 calories an ounce.
The average raw food is 40

749
00:49:00,120 --> 00:49:03,680
calories an ounce with some of
them I've seen as low as 27.

750
00:49:03,960 --> 00:49:07,240
So our sticker price can be
higher and it can still be less

751
00:49:07,240 --> 00:49:10,000
expensive to use.
That also applies to

752
00:49:10,000 --> 00:49:13,040
supplements.
You can have a very inexpensive

753
00:49:13,040 --> 00:49:18,280
supplement available to you, but
it's I've seen them as high as

754
00:49:18,280 --> 00:49:22,880
like 94% filler and 6% active
ingredient.

755
00:49:22,880 --> 00:49:27,120
You have to give so much more of
that cheap product that it's

756
00:49:27,120 --> 00:49:31,120
costing you a significant amount
more money and you're not

757
00:49:31,120 --> 00:49:32,760
getting the same benefits out of
it.

758
00:49:32,760 --> 00:49:35,200
So ultimately you kind of wasted
your money anyway.

759
00:49:35,520 --> 00:49:40,400
So look at how much are you
going to have to use and how

760
00:49:40,400 --> 00:49:44,120
does that apply to the price,
rather than just saying, OK, I'm

761
00:49:44,240 --> 00:49:47,040
just going to go with whatever
sticker price seems the most

762
00:49:47,040 --> 00:49:51,040
comfortable because you might be
doing yourself a disservice by

763
00:49:51,040 --> 00:49:53,840
using a sticker price.
Wow.

764
00:49:54,640 --> 00:49:58,160
I think I don't know that
anybody has ever answered that

765
00:49:58,160 --> 00:50:01,320
way before.
And that's so wonderful.

766
00:50:01,320 --> 00:50:06,960
No, really, because especially
working with, you know, pet

767
00:50:06,960 --> 00:50:11,480
parents one-on-one pricing is
like, especially today, pricing

768
00:50:11,480 --> 00:50:12,880
is an issue.
And I get it.

769
00:50:12,880 --> 00:50:14,680
Like I'm right there with
everybody else.

770
00:50:15,120 --> 00:50:19,920
Pricing is certainly an issue,
but also the quality of the

771
00:50:19,920 --> 00:50:22,960
product makes such a huge
difference.

772
00:50:22,960 --> 00:50:26,680
I have so many people that are
giving so many supplements and

773
00:50:26,680 --> 00:50:31,080
I'm like, we've got to stop.
We have got to stop, you know,

774
00:50:31,080 --> 00:50:33,920
and, and some people have a hard
time with us and people are

775
00:50:33,920 --> 00:50:35,960
like, but no, but no.
And I'm like, no, we're going

776
00:50:36,040 --> 00:50:37,960
to, we're just, we're going to
pull all of this back.

777
00:50:37,960 --> 00:50:42,040
We're going to, you know, find a
handful of things that are going

778
00:50:42,040 --> 00:50:45,280
to make the biggest impact for
your pet.

779
00:50:45,320 --> 00:50:50,200
And like, I know that's really,
really hard, especially when you

780
00:50:50,200 --> 00:50:53,560
know, you've been using
something for so long and you,

781
00:50:53,720 --> 00:50:56,920
you, I don't know, it's just it
drives me.

782
00:50:56,920 --> 00:51:01,680
It drives me crazy sometimes how
attached people are to brands

783
00:51:01,680 --> 00:51:04,440
and products that don't even
know who they are.

784
00:51:06,320 --> 00:51:09,200
And this is where something like
Parsley Pet can bring a lot of

785
00:51:09,200 --> 00:51:11,320
value.
If you're afraid to stop certain

786
00:51:11,320 --> 00:51:16,120
supplements, then take a look at
the data from your pet's actual

787
00:51:16,120 --> 00:51:20,880
body or your body and say, what
is my body saying that I do and

788
00:51:20,880 --> 00:51:23,560
don't need?
And then you can strip away the

789
00:51:23,560 --> 00:51:29,080
things that you can see from the
body's tissue are not helping.

790
00:51:29,080 --> 00:51:32,600
And you can add in things that
you can see that the body is

791
00:51:32,600 --> 00:51:35,600
saying that it needs.
It's a much easier way to filter

792
00:51:35,600 --> 00:51:38,960
through without it having that
emotional aspect to it.

793
00:51:40,480 --> 00:51:44,200
Yes, that's one of the reasons
why I like testing so much is

794
00:51:44,200 --> 00:51:46,480
because it's like right there in
black and white.

795
00:51:46,520 --> 00:51:48,080
This is working.
This isn't working.

796
00:51:49,080 --> 00:51:51,880
And I do hope people, well, I'd
hope people go check out

797
00:51:51,880 --> 00:51:55,640
solutions.
I, I have included it in my

798
00:51:55,640 --> 00:52:00,160
rotation and I really hope
people check out parsley pet

799
00:52:00,160 --> 00:52:05,800
too, because getting this
information on our pets really

800
00:52:05,800 --> 00:52:07,840
is like you've said it so many
times already.

801
00:52:07,840 --> 00:52:14,800
It is so valuable to us to be
able to better take care of

802
00:52:15,640 --> 00:52:19,120
these tiny little beings that
are our responsibility.

803
00:52:19,200 --> 00:52:24,760
So I thank you so much for all
of your knowledge and sharing it

804
00:52:24,760 --> 00:52:28,080
with our listeners.
And where can people find all of

805
00:52:28,080 --> 00:52:29,400
these Wonderful.
Products.

806
00:52:30,360 --> 00:52:35,640
There's a long list to
abbreviate it. heroespets.com is

807
00:52:35,640 --> 00:52:39,200
my retail store.
We're in the process of redoing

808
00:52:39,200 --> 00:52:41,440
the website.
So you can always reach out with

809
00:52:41,440 --> 00:52:45,680
questions and we can direct you
to things that we have available

810
00:52:45,680 --> 00:52:49,280
or suggest in your area if
that's what comes up.

811
00:52:50,040 --> 00:52:53,560
solutionspetproducts.com.
We don't sell direct.

812
00:52:53,560 --> 00:52:57,720
We sell through retailers and
then we have a couple of people

813
00:52:57,720 --> 00:53:00,600
that do direct to consumer, but
you can reach out if you have

814
00:53:00,600 --> 00:53:04,040
questions.
And then Parsley pet.com sounds

815
00:53:04,040 --> 00:53:05,240
pretty easy to use.
Awesome.

816
00:53:08,240 --> 00:53:11,520
I'll make sure all of that are
in the show notes as well.

817
00:53:11,520 --> 00:53:15,520
And again, Chelsea, thank you so
much for being here guys.

818
00:53:15,520 --> 00:53:18,640
Have a fabulous rest of your
week and please give your pets

819
00:53:18,640 --> 00:53:21,400
some extra love from both me and
Chelsea this week.

Chelsea Kent Profile Photo

Multi-business owner. Retail. Researcher. Manufacturer. Lab analysis. Idk.

Solutions Pet Products

Chelsea Kent
Using traditional farming and modern science to create simple solutions to complex problems

Chelsea Kent
In 2007, Chelsea Kent co-opened Hero’s Pets in Littleton, CO, a holistic retail pet supply store that affords significant industry insight and provides the opportunity to see what’s currently important to consumers, manufacturers, reps, and distributors nationwide.
She has worked closely with Rodney Habib’s philanthropic non-profit, Paws for Change, and in collaboration with HRI Labs and Dr. Karen Becker. She also works with Dr.’s Barbara Royal and Natasha Lilly with the Royal Animal Health University and the College of Integrative Veterinary Therapies. She has worked to implement laboratory analysis to determine nutritional adequacy and toxin load of popular commercially available pet foods; and to gain cohesive, structured, factual information about regulation, industry insights, company stories and more throughout the industry.

She is also the founder of Food Regulation Facts Alliance, a stakeholder organization that represents retailers in government and regulatory settings. Specializing in Pathogen and Industry Regulation, she works in tandem with NGPFMA (Next Generation Pet Food Manufacturers Association) and TruthAboutPetFood and Pet Schooled to change regulation, where needed, through government channels and educate retailers about regulation.

Writer, Speaker, Researcher, and Educator for organizations such as Hero’s Pets, RAHU, GlobalPets Magazine, Pet Fooled, Mercola Healthy Pets, … Read More