How Green Juju’s Soil Probiotic Transformed Dog Symptoms (New Study Results)

0:04 Welcome to the Pet Parenting Reset podcast. If you're new here, my name is Jess and this is a space where we talk about all things health, span, and quality of life for your pets and you too. I'm so excited that you're here. Let's dive in. Think of how to start this. Do you wanna? Do you? You've been here so many times. Do you want to answer show? Well, you know you are not focused so. No, okay, all right, welcome back, parent. Today's episode is actually I'm learning right along with you.

0:44 So Billy reached out and he said, hey, we have some really cool new information that we put together and I want to talk about it. And I said sure. So I know we're talking about the new probiotic, but that's about all I know what we're talking about. So I'm just going to let you take it away. Well. Yeah, I appreciate you having me on the show. And you know, it's it's a interesting thing that we sort of so when you do something like this. So when you have something that is a completely new concept and something, you know, we're very proud of doing things like that generally.

1:25 But when you do something that's never been done before, you know, there's a lot of there's associated like vagueness with it. So you have these instances where you're like, OK, this is and I'll go over this, but this is the concept. That's what we're doing. And then you move to, oh, we can see that it's having these health benefits and pets. And then and that information should not be downplayed at all. I talk about that a lot with people who are like, you know, go to their vet, they go, oh, yeah, I started doing this diet and everything. You know, all these issues sort of subsided. And they're like, well, there's no scientific study to prove that. Well, So what I can physically see it in my dog. My dog is about higher quality of life now. And I think that's where, like a lot of disconnect happens, you know, between, you know, some of the conventional. So that information is always really great. Like a really great example of that is, you know, our wild fermented mushroom probiotic people all over the country since its inception have been telling us that it helps tear States and that is totally great. And I have no idea why, you know, there's people I might have theories, there's people who have theories, you know, Rita Hogan, etcetera.

2:32 But the the real kicker there is the result that I'm happy about. So those things are great and, and we've been seeing this in the results, but one of the things we always try to do is we always try to get as much data as possible. And this was a really interesting way to get clinical research done so we could actually prove some factors of this. And one of the reasons that we chose innovative Pet Labs was because they're what they're measuring is like quality of life factors like we love, you know, bacteria in general and you know, you know, measuring like the good versus bad bacteria makeup and the gut and that kind of stuff. But sometimes for people too, that's kind of like like a abstract concept.

3:19 OK, cool. So my dog is going to have more good bacteria, but what does that mean? You know, in terms of like, what do I actually physically see? Because that's what we really want, right? Like we're when you take your turmeric every day, that's great that you can list off all these health benefits, but what you're really looking for is for your joints not to hurt, you know, And so so it's the way to do that. But for those, those are the people who don't know what I'm talking about with our probiotics, we have three of them. We have farm leaf and soil. And when we made those probiotics, the whole concept was we knew that traditionally made probiotics have like a limited number of strains. And we knew that fermented foods have hundreds and thousands of strains, strains that we don't even know how to measure, which is one of the reasons that there's a plus on all those. So it's kind of funny because our mind still wants to wrap around, oh, there's this many.

4:10 So like Leaf says, different strains of healthy yeast and bacteria, 300 plus. So people immediately go, oh, there's 300. No, there's more than we can measure. And the whole point is to bring out the food culture, the the entire culture and not the actual strains themselves are not isolating the strains. We're not identifying them and going, OK, we have this much of this and also they'll vary every time because they grow up that food culture every time. So we wanted to sort of, we have fermented products, but we know that there's tons of animals that can't do fermented foods. We know there's animals that, you know, can't do certain foods, dairy, etcetera. And so when we looked at that, you know, we said how do we take all the multitude of those bacteria and put them somewhere else? And we found a really cool lab in Canada who's able to do that for us.

4:59 And so, you know, we took fermented raw milk, we took kombucha and we took wild fermented plants and we grew out the entire culture. And so, and one of the things that I'll talk about a lot is in farm and leaf, the one that has both yeast and bacteria, we actually, the lab actually grew them out separately the species. So they, they put one in a plate that is conducive to yeast and one in a plate that's conducive to bacteria. And so there's equal amounts of yeast and bacteria in both of those, which is one of the reasons I think it has such a leaf, for example, has such a profound effect on yeast issues even more than foods that contain good and high amounts of yeast or a single strain of yeast, in fact. And by the way, this is all total tangents because, you know, we're talking about oil here. But I just had someone tell me when I was in, I did some events in California recently and I would, I just had someone tell me that they had tried every yeast for, for yeast years. They tried every yeast protocol, supplement products, low carb diet, nothing ever worked for this lab. And within a week and 1/2 on leaf, the years were completely cleared.

6:10 And so that's like medicine. That's like medicine level, you know, because you know, we always talk about like when you work with your clients, it's, it's a process. You got to give these things time, right, in order to do that. And so, so that's really the concept of all of these probiotics is like, how do we bring nature? How do we bring the native bacteria that animals evolved with back into the bowl? And because at one point cats and dogs were constantly inoculated with, you know, all this bacteria consistently when they slept outside, when they lived in the forest, when they, you know, were eating off the ground and that kind of thing. It sort of goes back to there's there's research right now going into the Amish because they don't have allergies, but we don't need research. I know exactly why they don't have allergies. And it's because, you know, those kids are barefoot all summer and they're in manure up to their, you know, ankles and they're just living outside constantly. In fact, I was on an Amish farm recently and all the like 10 kids were just playing outside and I was like, Oh my God, it's like how kids are supposed to be, you know, And so it really does bring that concept back.

7:20 And I think that's where you're going to see when we talk about the, the, the research here, I think that's where you're going to see a lot of the data go. Because we really wanted to take this like huge concept and boil it down to, you know, some real quality of life factors. Because you would expect all of these different health markers to change if you're, you know, constantly inoculating the gut with all these different bacteria. So it is we wanted to prove the diversity versus potency, OK. Well, and I want to kind of frame this a little bit because one of the topics of conversation that I have been having and researching a lot lately is around probiotics in general.

8:11 And I think it's something that some people are starting to talk about in a very different way because one, I am not anti capitalism at all, but we do live in a very consumeristic society. And what happens when something takes off, everybody starts making it, everybody starts putting it in their products. And that's what we're seeing with probiotics right now. They're in, I mean, they're in so many pet products and it's like, OK, but if you're getting the same 3 strains in 10 different products that you're using throughout the month or the quarter, then are you actually doing more damage than good when you're only exposing your pet to the same strains over and over and over again?

8:57 So I think that is where farm leaf and soil are so different from everything else that's on the market. Yeah. Well, and then you couple that with the fact that, you know, under AFCO guidelines, there's only certain bacteria that are actually allowed in food and feed products. So it's a little bit better and more the Wild West when it comes to supplements and that kind of stuff. You can do more interesting things, but but you know, you have this small list of like studied probiotics, but I would posit that like I did this in a presentation once. I, I was talking about, you know, multiple bacteria and fermented foods. And I said, I was like, here's a bacteria and I kind of like played the audience in this, but I, I listed this bacteria and I said, here's all the things that this bacteria does.

9:47 And it was this long list of like, you know, helps glutathione pathways and, you know, creates this vitamin and does all these different things. And so immediately I saw everybody's head like go down and they're writing down this bacteria. Like there are many thoughts I have got to get this bacteria. But my point was don't focus on that bacteria. Every bacteria is going to have a list like that of, you know, that's that's a beneficial bacteria. So when we, I was positing that we need to essentially focus on getting as many of those good bacteria as possible because they're all doing things that we don't even understand yet. And so that's where you kind of revert back to the model from nature.

10:33 But you can't just leave it there because just saying something is good because it's natural as a logical fallacy. So we can't leave it there. So that's why we do interesting stuff like, and if you're listening to this, I'm holding up a piece of paper, which I never do. I never have reference material. But this is new enough where like, I couldn't just recall all this from memory. So don't don't blame me. I've been on you a lot. Because I actually just started putting the video on Spotify so people can see it so. Oh, got it. Well, and I will tell you I was going to send this to you previously, but there's the we haven't got the final version from the lab yet and there is like some spelling errors and stuff in it. So I was like I'm going to wait on that to be able to do that. So, and actually it is a good moment to shout out, you know, we're doing a lot more with our vet vet program this year and next week I'm actually sending all this research and some sample probiotics to all of the 180 plus vets in our. So that will be.

11:33 And by the way, green Juju is small enough to where it's literally me driving up to the plant and sending out, you know, on over 100 boxes via the the US mail. The one that we did the clinical research on was soil and soil is derived from Bailey's blend. So all the probiotics here come from cilantro, broccoli, green cabbage, you know, everything that's in Bailey's blend. And you know, this was just created in my kitchen. It was, I took Bailey's blind and added salt to it to intensify the ferment and lower the pH faster and fermented it for an office 3 days or a week, I can't remember. But I, I fermented it until the pH was about 3.5 because I knew that's kind of the sweet spot there. And then I sent it to the lab and they did their did their thing.

12:29 The only one I had problems with was the raw milk sample. It's hard to get raw milk across the Canadian border. So eventually I just took raw off of it and they accepted the sample. So that was good for me. By the way, I have I have soil in my tea right now. Yeah, just throw that off there. That's one of those things I I like every day in Mabel's water. Mabel, my daughter, for those who are don't know about my life, which I don't know why you would, but so every day I put like fiber and soil and whatnot in her water because she can't like taste them. And so it's my kind of way to like when you have a four year old, you got to do everything you can because they start to get, she's not as piggy as most kids, but she is getting that way. So that is interesting.

13:19 So going to this research, So IPL measures specific factors in relation to the gut And the one, the ones I want to talk about today are in relation to the ability to, for the body to deal with toxins, gut diversity, and mostly and also inflammation. Because we, we talk about a lot, you know, everything starts in the gut and inflammation and other gut communicates with everything just generally. And so that's what I like about this is we've seen so many animals that have gotten better with baseline conditions just generally in, in that from our like anecdotal evidence, but that's kind of like, so the first thing. So there was several factors this so they, so there's a testing factor and then there's a sort of reporting factor. And so the testing factor is a little bit different. That has to do with, you know, finite data and the reporting data has to do with what people are actually seeing in this. So there's 47 dogs, which is a great sample size, especially we shot for 50 and to get 47 to actually do all of this and make this work.

14:35 Shout out to IPL because they're really, really great to work with. I would highly recommend doing just their Test in general, but they sort of streamlined the process for everything. So that was a really great thing. So the thing that they looked at in the the symptom sort of reduction or the symptoms in general is frequent infections, panting, flatulence, Constipation, lethargy, excessive hunger, excessive licking, skin and coat issues, GI which included vomiting and diarrhea and then anxiety, which I thought was an interesting one. Just general and there will be some interesting data later about size of dogs, which I thought was pretty funny in relation to their leg symptoms.

15:19 So first one to look at was frequent infections. Those that reported frequent infections, the overall improvement in the two months was by 91%. So basically all the dogs that reported frequent infections basically went down to it essentially cleared up all of those. By the way, I can't are are you frozen or am I? I am good. So maybe it's just on your end. Can you hear me at all? Or is it just the screen that's frozen? Are you is that better? Can you, can you hear me? And I go with no better. Yeah, you're good. I mean, I could hear and see you the whole time. So I I think we're fine. Oh, you were frozen.

16:02 So I I just don't want to, I just don't want to keep rambling on it. And we couldn't use it. No, you're good. I will pause though, since we had this little snafu that all three of the green Juju probiotics and the innovative pet lab testing are available at Wild Wellness Pets. So go there and and buy them. Oh, there you go. Yes, absolutely. So that is a great pause. So, so anyway, so going back to what I was talking about in terms of the reporting, so they saw a 91% improvement in frequent infections, which is really great. And 84% reduction in panting, 75% reduction in flatulence, 74% reduction in Constipation.

16:48 That's what with both of those, that's what I've really noticed from our own work with the probiot, with soil and also our own work with and also people's reporting is that still consistency just becomes completely consistent over time after even just like a week of using it, 68% reduction in lethargy, 58% in excessive hunger, 57% in excessive leaking. That's a big one. We know, you know, everyone hates when their dog licks their paws. It's like the other day Huckleberry licked his paws and Maple was like, ha, stop licking your paws immediately. So like, you know, it's one of those things where a 57% reduction is really great, a 51% reduction in skin and coat issues and for two months without a diet change. And I should, I should mention as well, this is a range of diets, kibble fed dogs, raw fed dogs, just all over the board. 47% reduction in vomiting and diarrhea, which is also great because we know that, you know, you've probably worked with so many people that just can't find that right diet as far as getting, you know, something where they're not having diarrhea a few times a week or whatever it might be. And so, and then anxiety, we saw 20 percent, 26% reduction, which is really cool as well, which we know that, you know, the gut makeup and gut lining and gut health, you know, has a strong connection to the brain and, you know, overall Wellness. But also I think some of that's

18:19 connected to dogs just not feeling great and having, you know, having more anxiety just in general. So and we'll go back to those those results in just in general. And I really want to focus on sort of two of these things that we're measuring. The first one of those is beta glucuronidase. Beta glucuronidase is a really interesting, it's really real with this packet here. Beta glucuronidase is an interesting one because what it is, is, you know, it's in all mammals and it's very negative impact comes from the fact that it essentially takes things that the liver is trying to remove from the body, IE toxins and hormones, things like that, and redistribute and basically stops that second phase of detoxification and puts those things back into circulation.

19:14 So puts them back in the gut and then they go back in the body. So it stops the phase two detoxification of the liver, which is a big, huge deal. The people, you know, people on the conventional side are like, yo, we don't need supplements. You have a liver, but like if your liver is working and then you have all this build up of bad bacteria that that is providing the substance, is putting it back in the body, that is really you're just going to run through that cycle, you know, consistently. And I think that that deals with a lot of health issues. Did you have something to say there? I didn't know if you. No, I mean I'm thinking a lot about different situations and different like dogs that I have worked with and it it detoxification is. Difficult it's a it's a difficult thing to more difficult to pinpoint in in dogs than than humans just with like the testing that we have available, but it with if the detox pathways aren't open, then like that work has to be done before anything else we do because you're you're going to get that backup of toxins in the body and it can create all kinds of effects, including, you know, mental effects because it's it's going to affect your brain at some point and make you foggy. Maybe I think some behavior problems even like anger and aggression and it's it's difficult because you know a lot of people when dogs are having

20:44 like aggression issues like their first their first line of defense is probably punishment. But then, you know, I need a dog trainer because we need to figure this out when I think our our first line of defense should always be like, how healthy is your animal? And then we can look at training. So yeah, it's just got my brain going. Very it's very similar to like diet in that you start with food and then go to supplementation, you know, if you need it just generally. So it's and that the in the beta glucuronidase, this is actually where we saw my opinion really the coolest effect of this entire thing. So the the first thing is if you look at the so the the starting point, you had, you know, 33 dogs. So keep in mind this was a 47 dog clinical research trial. So you had 33 dogs that were in the normal range. You had nine that were borderline for being high in this and then you had five that were absolutely high. So when the study ended, after every two months you had 46 that were in the normal range, you had zero that were borderline and only one that was high.

21:49 So basically every dog went into the normal range when it came to this with beta glucoronidase, which really speaks to the fact that there is more diversification of bacteria because you don't have this overwhelming buildup of bacteria that are making this beta gluconidase. And also I just lost my train of thought. That's awesome. So you know, that happens to me. Oh, and that the the body is able to deal with toxins better. And this was, by the way, the greatest where it was. So the total reduction average for beta glucuronidase for all the dogs in the study was over just over 55%.

22:36 So a 55% reduction in beta glucuronidase, which is an incredible reduction. So if you can say, hey, this marker that test for got diversity ability to you know, expel toxins for the body improve by 55% or went down by 55%. Those bacteria, however you want to look at it, that's an incredible thing and that's only in two months. So that's that for me, that's a whole body health marker that we look at and we go, oh, OK, this is this is, this is a very interesting findings of the 47 dot in the by the way, some of the stuff I'm going to read is from the lab specifically is from the group that analyzes all this data. So 70% of the dogs started at baseline in the normal range and 98% finished in the normal range. So basically fixed every dog's ranges and 25% of the dogs had higher borderline at baseline and all that one went into normal range.

23:34 So, and that's just in two months of not even switching anything with the diet, anything like that, just adding soil as well. So the lab noted that the most consistent improvement was reduction of beta glucuronidase levels and that this correlated strongly with the reduction of physical symptoms like thirst, hunger and diarrhea. So what they noticed was when you look at the reporting factor, the symptoms that were associated with high levels of beta glucuronidase were thirst, hunger and diarrhea. We all deal with that in our ducts. And so that was a really interesting thing. And again, that goes back to, OK, I just gave you this overarching concept of this is what's happening in the gut, but how does that actually work in the real world?

24:15 And that was how that actually worked. So the the people who ran the study said green juju likely increase the commensal bacteria, which reduce the opportunistic bacteria that make beta glucoratidase, which is interesting because commensal bacteria are those that are there that live in the gut. And I talk a lot about probiotic bacteria typically are those that don't stay around. Very often the probiotics that you take, they stay around for like a couple days or a day and they do their work and then they're out of the system. But you have this commensal bacteria period. So what this showed was that soil supports commensal bacteria, whether that means that the bacteria that are in soil are actually taking up in the gut permanently or whether they're supporting the ones that are in the gut. We know that the commensal bacteria is getting increased there.

25:06 So just a general higher bacteria for for that. That is a really interesting. I don't know how to end these ever. I'm always like, so that's interesting. But for nerds like myself, I think it's very interesting. So now we move to calprotectin, which is another substance that. So calprotectin, when you measure it, it's, it is essentially associated with or by product of the when the body releases. Why could I not think right now, this is definitely a Friday. I don't know what like I had a my, my, my 4 year old this morning had a very strong, she was very strong willed and maybe I'm still reeling from that, but got it.

26:00 OK, I got it. So anyway, calprotectin is basically the byproduct of when the gut releases white blood cells in order to fight inflammation in the gut. So you can measure this Cal protected by going and you can essentially measure like how many, how much, how much the body's trying to fight inflammation in the gut. And so when you look at the Cal protecting levels in the dogs don't at the start of the trial, 29 of the dogs were in normal range, nine were in borderline and nine were high. So at the end of the trial, 45 were in normal range, one was high and 1 was borderline. That's where you look at an what's considered a normal amount of, you know, the body fighting inflammation in the gut.

26:49 So that that speaks to a total reduction of inflammation in the gut. So now you pair those, you know, you start to like stack these things on top of each other. So you start to go, OK, so it's going to help your your dog deal with toxins, it's going to help increase commensal bacteria, it's going to help diversify bacteria. And now we know, now we can say that we also know that it also reduces inflammation in the gut now, so those are all into normal ranges. So then you have to talk about what, what were the like percentage factors that we were looking at. So the number of fats with Cal Protect in the normal range, the total of increase was 47% from 29 originally, as I mentioned to 45% out of the 47 that were tested. So the interesting thing about this was there was 1 extreme outlier removed here and it's because the dog had a parasite which threw off its levels everywhere. So we actually have the data with that dog and we have the data without the dog because it's that's not really a fair assessment of what was happening, but it's kind of cool because we have the that data as well, but. So the dog, they didn't know that the dog had the parasite going into the study.

28:10 Yeah. And they figured it out during it. So that was an interesting. Yeah. But of those, so when you look at all the dogs minus that one dog, the, the mean for the reduction in calprotectin was 28%, which I think is a really significant number. So with that, so not only did all the dogs go into normal range when it comes to when it comes to just inflammation in general or how the body's fighting inflammation, but that the, the average amount of that went down was 28%, which is I think really significant after two months to be able to say, look, we're reducing inflammation essentially 28% in two months.

28:58 And so this this is again where it goes back to the whole body health. So the report also says green juju resulted in reduced in intestinal inflammation in the final testing to baseline in over half the dogs. Some of those dogs started out as normal and maintain normal and in at least 50% of the dogs all of those went down. Even in dogs where inflammation rose slightly, I need 1% of them still saw a deep decrease in beta glucuronidase. This suggests the supplement works most consistently on the metabolic microbial level, even if a localized inflammation takes longer to subside. So even if the dogs protection went up there, beta Glucoronidix went down, which also suggests that if you did the supplement longer, you would see a reduction in that. Just generally, and we do have questions about that, what would happen if we did it for a year, what you know, there's a lot of things around that just generally. So that is something to consider. So that was a really interesting thing you look at. And by the way, for the sake of time, I'm going over the most interesting things to me.

30:03 Well. Let me ask you what's up quickly. Let me ask you really quickly, and this is aside from the study, obviously, you said OK, what would happen if I gave this every day for a year. Do you actually recommend that, or would you recommend rotating throughout the year between the three? I would still recommend rotating. I think that you, I think that we see these results and I think you would see similar at least in like efficacy you'd see similar results. Those probiotics are going to do different things because they're totally different cultures. But I think that you'll see different results. And I do think there's value in having thousands of bacteria which you'll get if you rotate between the three versus versus, you know, just the perhaps hundreds, right, that are in soil. But usually we say start with soil and then rotate from them or like if your dog is, you know, dealing with allergies and you're doing it in support of that, then do it for until those things subside and then rotate through them. Or like if you're like me, your dog has a lot of you know, I use everyday I use soil, but I also use, I rotate between the other two.

31:13 So like Monday would be soil and farm, Tuesday would be soil and leaf. And then I'm also using, you know, the wild fermented mushroom probiotic and his rehydration of his food. I feed him raw milk every day. So he's getting a huge subset like I'm, I'm trying to diversify his microbiome with as much bacteria as possible, which is essentially fixed every issue he ever had with any allergies, gut sensitivity to foods, everything. I mean, he's like baseline. The only thing I have to do on the supplement range just to top off that 5% of you know, the allergies he used to get and I only do it, you know, four months out of the year is PEA and that stuff works for those that are. I actually got my mom to do that and told and got her dog off Apquel.

31:58 So for her, that was a big that was a big victory. So but it just goes to kind of show you that like, you know, I talk about this a lot, but you know, I think it's a profound thing when in one week your dog eats an insane amount of candy around Halloween, which my dog did and was was completely fine. Just the second time he did it, which was he ate and he ate a ring pop a candy necklace and one of those like a whole packet of like maybe I'd gotten like a Wiz mess packet of like hot cocoa mix. So he ate that entire thing and didn't even have a soft stool, didn't even raise him whatsoever. He just was like, all right, he's kind of a menace. Now, though, like after that whole candy thing, we have to like when we leave, we put him in a crate now because he tries to like even non edible things.

32:56 He just like will go and like RIP a piece of paper up or something. So I'm like, he's kind of funny in that way, but that to me spoke to resilience and we need dogs to be more resilient. We need dogs that can eat basically anything. We need dogs that people just want to have their dog be healthy and then they want to not focus on this stuff all the time. And that's I think what these probiotics do essentially. So the other thing that really interests me here, and by the way, for anyone watching this, if you reach out to us at info@greenjuju.com, you too can have everything I'm looking at right now. The total breakdown of the study, all of the participants, you know, so just an example of that would be like some of the things we talked about with.

33:51 So like with the beta glucuronidase, when we were looking at baseline and final, you could have this information where we break down all of the specific dispense, what the levels were at, how they worked. So that is interesting to me. The other really interesting thing about this is one of the things that they mentioned is gluten sensitivity and 44% of the dogs showed a reduction in an immune response to gluten, which is very non expected, unexpected and interesting. So that's 21 dogs showing a reduced response and the average level that it decreased by was 11.2%.

34:36 So the, I think the people at the lab thought this was the most interesting thing, but, and we don't know exactly why I would posit that it might be because of the, the more your gut, the more you sort of fix your gut lining, the more you fix, you know, the more you'll have good commensal bacteria, the more you have diversity of bacteria, the less you're probably the healthier your gut is and you're going to have less of an immune response. But yeah, the average level decreased by 11.2% and 21 dogs. That is very interesting actually. That, you know, a ton of dogs we deal with are eating wheat or anything like that, but there are a lot of dogs that do. Yeah. But I think that that speaks to, you know, just general gut health that, you know, when we, when we look at people who have gut issues and you know, have celiac and, or have gluten sensitivity there, there's probably more to that than just gluten. Given all the factors of, you know, gluten for other places doesn't make you sick or, you know, all of the, you know, roundup and all, all of that stuff that's, that's on these, you know, foods.

35:45 I think there's a lot of factors there. And I think if the more you fix the gut, the less you'll probably react. At least that's what this showed. So that was very interesting. Well, yeah, I mean, and that's where my mind went too is that so many people have or say they have gluten sensitivities, but do they really have pest like Roundup sensitivities, pesticide sensitivities and if you are decreasing the beta glucuronidase, may I say that right and. And I had to say it over and over to get that right. So you, you're good on that. And and the body is able to process out all of those toxins better. Like maybe that is probably so many different things, but that is kind of where my my head went with it.

36:29 Yeah, that's exactly right. And so some of the stuff even when you start like measuring this kind of stuff just goes back to the fact that it just goes back to the fact that we even when we have the final numbers, we just don't know. You know, the example I always give up that is like when you make moocha at home and you start with T and which has a good amount of caffeine and then you ferment it and then it has way less caffeine and we don't exactly know why other than that is being metabolized. And so like a lot of times you have the result and even in some cases when you're measuring the results and clinical data like this, you can sort of, you just don't know which I, which I think is interesting.

37:13 But also the main thing is that it's happening, right? Like, yeah, yeah, the main thing people would be excited about there is the result versus that. So we also looked at, you know, because the, the study, you know when we break down the data, the studies, the study had dogs of all sizes less than 20 lbs of dogs that were 21 to 60 lbs and large dogs which were considered 61 lbs and over. So it was very consistent between all of those. So the overall percentage improvement when we, when we come to baseline average of the symptoms I mentioned at the beginning versus final 49.6% improvement for small dogs, 56.9% improvement generally for medium dogs, and it's 62% for large dogs.

38:02 So, you know, you can look at that, you can say, oh, well, it worked best for large dogs, which is great. But they're all pretty similar. They're all in the same range where you're looking at some drastic improvements. And you know, one of the reasons we created this was because there are a lot of people who don't want to do frozen things. There's a lot of people who don't want to do all these. So we wanted to create something that was like new and food base that people could literally just go, oh, it's a powder and put it in into their into their stuff. I got to plug my computer in, hang up. I'm really prepared. So prepared. Very nice. Luckily it's right behind me so. And so they changed nothing else. They're eating all different types of foods. They changed nothing else.

38:44 They just were adding soil every day. And I mean, those are pretty sick. I mean, for something that's what, like a dollar a day roughly, I guess depending on the size of your dog, that's a pretty significant improvement. Give me one second. Yeah, Behind me does not. That's good. All right, there we go. Yes, I would agree with you. It's like it's a small improvement. And you know, I don't know, I think for most people in making one change like this, it just, it really just depends on where your priorities are, you know, what you want to kind of like spend your money on and that that sort of thing.

39:27 And the interesting other interesting thing is there's no reason why this is not a supplement for humans as well. This could very easily just be a human product, you know, because they're from the things they're from my home raw yogurt culture, they're from my, you know, kombucha, all of those. It'd be interesting to do a yeast based kind of study. I'm saying that. So this I think is really, really interesting. So going back to the weight of dogs, like I think that this when they looked at large dogs, medium dogs, small dogs, I feel like this like exactly played into the stereotypes of these dogs and and the what they deal with just generally and what we saw reduction in symptoms.

40:11 So in large dogs, large dogs saw the steepest declines in panting and lethargy. So imagine you're thinking about that big dog sitting there panting, not wanting to move, etcetera. EDM dogs saw the most consistent reduction in GI symptoms like flatulence and diarrhea, so those dropped over 50% Typically, and this is my favorite one, small dogs less than 20 lbs proved significantly but retained the highest final scores for anxiety and excessive licking. How? Kidding. To every small dog, I'm telling you everybody's like my small dog, you know, I, I don't do as many like one-on-one consults now, but like, you know, everybody's like my small dog licks constantly.

40:57 They have anxiety. So I thought it was interesting. The highest final scores for small dogs were in anxiety and excessively. So it's cool because we can sort of see this commonality, but it could help at any size really. And then they noted that frequent infections reach the lowest final scores across all weight classes, indicating high efficacy regardless of size. So you know, if your dog is getting frequently infected by things, you're not going to achieve health. So that's that is an that is an interesting one as well. So I just have to like, and I have to say this because this is how my mind works.

41:40 Is it that small dogs have more anxiety? Or is it that people with anxiety are more apt to adopt small dogs? I think that's a big part of it, honestly. So I mean, I I I am technically in the medium dog range at 28 lbs, but I should actually have. I say this as a small dog owner. Yeah, yeah. No, I think that that's probably true. I think the people who have big dogs typically are like, they're a dog, you know? Yeah, yeah. So I should have I should bring Huckleberry at some point.

42:21 He's here at the Co working space. He's just over in his chair being every time I leave to do something like this, our meeting, he gets like completely fawned over, you know, people at him and they surround him. No, it's great. He it was like tragically hot here the last three days. It was like 87°, which for here is very, very hot. So he couldn't come to work. So he was very sad because he would jump down when I was at the door and I was like, I know it's sunny out, but you will die if I take you on this four mile walk in 87° weather. So he's very happy to be here today. He's a great family. So a combination.

43:02 So this is a combination improvement occurs when multiple related markers trend positively for the same dog. So here you look at inflammation control. So this is combining cow protectant and beta glucuronidase 25 dogs, 53% showed improvement in both markers. This combination suggests a reduction in both active intestinal inflammation and bacterial enzyme activity that typical typically triggers it. So that's when you look at sort of combining that just generally. And I will mention even look at this Backpage awesome when I was preparing, we will stuff to, you know, work through that. So I did mention at the I did mention at beginning, we're just going to kind of go over some of the things. There's a couple other categories here, but I do I do think it's interesting to to go through this part which is gut barrier and immune defense, which in terms of measuring zonulin and IGA.

44:03 So the interesting thing seven dogs, which is 15% of the dogs improved at both. While this was the least common combination for these specific dogs, for the seven dogs, the supplement effectively addressed what's known as leaky gut while simultaneously boosting mucosal community. So for those seven dogs out of the, IT essentially supported the gut barrier and also immune defense. And one of those dogs, because they mentioned too specifically because I she might watch this at some point, is Mabel Cider who lives in California. And I'll never forget the day she wrote me on Instagram and she was like, I'm going to name my dog Maple. And I was like, go for it.

44:52 It's like I've met, I've met some dogs named Mabel. I've just never met another kid named Maple. So, but so that I thought was interesting as well. And then this Backpage that I, you know, there's no highlighted material on just some other like little facts here for you. Digestive efficiency 14 dogs showed improved pancreatic enzyme output. So for those for those 14 dogs or 3030%. So looking at that study and showing that 30%. So when paired with the high success rate of blue carotidase reduction, that suggests the supplement is particularly effective at optimizing the breakdown of food. So that's another one which, you know, we need to get everything we can out of diet and therefore we need to sort of be able to break down what we have.

45:43 So just going back to what we talked about earlier, even and even in the dogs where inflammation rose slightly, so they weren't in that Cal production reduction, 91% of those dogs still saw a decrease in beta glukronidase. This suggests the supplement works most consistently on the metabolic microbial level, again, even if localized inflammation takes longer to subside. So the data also shows that physical health markers move much faster than behavioral ones. Group wide anxiety remain nearly static, indicating that behavioral modification may require longer duration than the physiological intervention period. So what they were sort of looking at was they were starting to see improvement in more dogs.

46:28 When it comes to the, the anxiety, but they posited you'd have to do it longer in order to do that. So, so that's really the breakdown that I wanted to go through today. And I would encourage you guys if you want more information and all that to check out the to e-mail us, get this information and kind of take a look at it. They really do break it down in a way that's very digestible. I know that, you know, most people when they look at like a study, they're like, what is this? And this is nicely broken down and like presentation style and you know, they're very thorough over there. So I know it was a small part, but I actually am very interested in the the pancreatic elastase results.

47:16 I you know, dogs, especially dogs with leaky gut or any sort of dysbiosis, they tend to not digest their foods very well and absorb nutrients very well. And I think similarly dogs with any sort of pancreas issues in general, you know, chronic pancreatitis, it's just it's more difficult for them to be able to actually utilize breakdown and utilize the nutrients in their food and they wind up with nutrient deficiencies oftentimes, which are leading to other issues, other symptoms that are popping up. And so that is very benefit. I mean, all of it together obviously is very beneficial, but that's very interesting to me. And again, like kind of going back to where I was framing this earlier, I do think there is a conversation that needs to be had around the vast usage of kind of mediocre probiotics on the market.

48:15 And if that's actually help, I mean, for some dogs that it can help for a period of time, but especially dogs that just have, don't have a whole lot of diversity to begin with. But over time, having more diversity and, and what we're supplementing alongside food is, is really important. And that, I think, is the conversation that needs to be had moving forward. Yeah, I agree. I think there's a couple points on that, but I agree with you 100% when it comes to firstly that like, I think the research itself shows a totality of what the concept was in the very beginning, right? So it's like the whole point of this was how do we diversify the gut as much as possible to affect every part of health? It just just generally.

49:08 And that was kind of the opening concept to this, like, oh, dogs that are exposed to more things become healthier. And I think what this showed was the actual mechanics to, to how that works, like the, the basic mechanics of like when you introduce all these bacteria, here's the different health markers that we can look at, you know, and here's, here's what's actually happening in the body. So I think that, that that part is relevant. And the other part that's relevant too is like you're, it's exactly what you were talking about getting. Everyone has probiotics and everything. And they're, they're, that's at least there's one part of that that's heading the right direction. Because traditionally in pet food, it was always my dog or cat is sick.

49:51 Therefore, they need a probiotic. But what dogs and cats need generally is as much probiotic diversity as possible at all times. And that's what humans need too, in order to just be generally healthy. And so when you look at something like that, you say we need to shift our mindset away from dogs need this one particular from two things. Number one, dogs don't need it and cats don't need it unless they're sick. That's the first myth, right? If you go back, you know, 20 years, nobody was like, there wasn't very much going on in probiotics and pet food. None of the foods had probiotics, anything like that. So then you're introducing these dogs to sterile environments and, you know, living in our homes, more sterile environments and you're going like, oh, you know, they're not exposed to very much bacteria at all. So the first part is any move away from that? And the second part is we need to, you know, I think what this helped show and illustrate, and I think we've been seeing this in dogs and cats from eating fermented foods and that kind of thing for so many years is we need to move away from, hey, we did a bunch of research on this one strain and we know that it does XY and Z doesn't mean that that can't help in that particular setting because it really can't. A good example that would be like Saccharomyces Bilardi. We know it's very effective at certain things, but we maybe need to move away from that in general and move towards a base of diversity.

51:14 And that's what you can do with these probiotics. You can actually use the, you can use, you could rotate between these three and still feed other things with bacteria. You can even still add probiotics if you wanted to do that. You could rotate them with other brands like Adored the East or whatever you're doing just to get more sort of like diversity in there. And, and it's that baseline of a bunch of bacteria versus potency, which is, hey, we have 2.5 billion bacteria and it's 3 strains. Well, if you open farm, you're going to have at least 3000 strains between that 2.5 billion bacteria. So that's where we, we want to go. We want diversity over potency. And I, I think that that fits now with what we're seeing in human research, with what we're seeing in, you know, whatever pet research is happening. But we, we want to be on the forefront of that and go well. How do we maximize the fact that we're, you know, doing that well?

52:10 I. Appreciate that y'all are doing the research because it takes a lot of time and money and effort and energy and it it's it's needed unfortunately, because everybody is skeptical of anything that is good for us these days. It's like, no where are the studies if like you started out like, well, my dog is doing better. Do I really need a study? You know, some people do. So I appreciate that and I appreciate everything really that Green Juju has done and is doing. So yeah, I don't, I don't. I mean, obviously I'm just not going to sit here for another hour and gush over Green Juju, but I do appreciate it.

52:56 And I appreciate you coming on and talking about it and just letting people know that like, yeah, you're really into putting out these really great products, but you also want people to understand how they're, I'm going to move the needle for their animals. Yeah, it's like the next step, you know, it's, it's the way that we look at that and we say like, you know, how do we reach those people that I, I think you'd need information like this as much as you could possibly get it. And then, you know, and I'm excited to see, you know, when we, when more of this is just out in the world in general, how, how people you don't perceive that we're interested in doing more of that generally, you know, we're always working on interesting and weird and non weird stuff. So there's more to come from Korean juju. There's some interesting, really interesting stuff happening right now.

53:48 So, you know, we, we, we often talk about like, let's just slow it down a little bit, you know, take a break, but not take a break. But let's focus on we have and then we have ideas. And, you know, that's where that's where it is. Yeah. Well, and I did just get my hands on for the first time the new extras line. So we're going to give that a try here very soon. Very exciting. You did. OK Cool. Yeah. It's finally like the frozen version is starting to be out and about. And that is it. It's a really interesting food. It's just like, it's like our LED line in that it's formulated differently. But boy, dogs and cats love that food. And Huckleberry specifically, I even thought about like, should I just feed him the chicken and Turkey like and just rotate the tune because he likes them so much more? But I didn't arrive at that conclusion when I thought through it.

54:41 But he is just by far his favorite and we're getting that across the board. So I'm happy that that's hey. Well, thank you so much for joining us again, Billy. I really appreciate it, your time and everything that you're doing. And you're always welcome back. Always happy to be here. All right guys, give your pets some extra love from me and from Billy today, and I will talk to you again next week. Before you go, if today's episode got you thinking about what's really going on beneath the surface for your pet, don't forget to check out Wild Wellness pet.com. You'll find the Wild Wellness Bioenergetic test to help uncover hidden stressors, plus a curated apothecary of holistic remedies to support true root cause healing. Visit wildwellnesspet.com to start building a calmer, more vibrant pet from the inside out.