TRUTH About Dog Food & Synthetic Supplements with Amy Renz of Goodness Gracious
Amy Renz, CEO of Goodness Gracious, shares her journey in the pet food industry and the importance of whole foods and quality ingredients. She discusses the dangers of synthetic vitamins and minerals and the impact they can have on the body.
Amy also delves into the topic of metabolic disease in dogs and the factors that contribute to it. She highlights the complexity of pet food regulation and the challenges faced by fresh food companies.
Overall, Amy emphasizes the need for balanced nutrition and the role it plays in promoting optimal health for pets. In this conversation, Amy Renz discusses the negative effects of endotoxin on the body and how it can lead to damage and diseases of the gut, brain, and cardiovascular system.
She also highlights the role of ultra-processed pet food in the increasing trend of obesity in dogs. Amy explains that the motivation behind commercial pet food is primarily driven by profit, which can compromise the quality and health benefits of the products.
She reveals the influence of big kibble companies on veterinary hospitals and the lack of nutrition education in vet school. Amy shares her mission with Goodness Gracious, which focuses on doing the right thing for companion animals, the planet, and improving the connection between humans and animals.
She emphasizes the importance of mindful sourcing of ingredients and the positive impact of fresh food diets on dogs' overall well-being. Amy encourages continual learning and improvement in the pet food industry and discusses the availability and distribution of Goodness Gracious products.
Takeaways
- Endotoxin can cause damage and diseases in the gut, brain, and cardiovascular system.
- Ultra-processed pet food contributes to the increasing trend of obesity in dogs.
- The motivation behind commercial pet food is primarily driven by profit.
- Big kibble companies have influence over veterinary hospitals and the information provided to pet owners.
- There is a lack of nutrition education in veterinary school.
- Goodness Gracious focuses on doing the right thing for companion animals, the planet, and improving the human-animal connection.
- Mindful sourcing of ingredients and fresh food diets have positive impacts on dogs' well-being.
- Continual learning and improvement are essential in the pet food industry.
Chapters
00:00
Introduction and Background
01:09
Starting Goodness Gracious
04:57
Expanding Product Lines
07:46
Focus on Whole Foods
08:42
Importance of Quality Ingredients
17:49
The Dangers of Synthetic Vitamins and Minerals
22:23
The Impact of Synthetic Nutrients on the Body
36:02
Metabolic Disease in Dogs
44:45
The Complexity of Pet Food Regulation
50:19
Factors Affecting Pet Health
53:09
Endotoxin and its Effects on the Body
54:25
Ultra-Processed Pet Food and Obesity
55:04
Motivation Behind Commercial Pet Food
56:17
Big Kibble Companies and Veterinary Hospitals
57:29
Lack of Nutrition Education in Veterinary School
58:23
Misleading Information from Big Kibble Companies
59:20
Goodness Gracious' Mission and Values
01:00:00
Mindful Sourcing of Ingredients
01:01:03
The Impact of Fresh Food Diets on Dogs
01:02:11
Continual Learning and Improvement
01:08:50
The Importance of High-Quality Pet Food
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Amy Renz
CEO
Amy Renz is a courageous leader and advocate within the pet food industry. In 2009 she envisioned a planet with thriving companion animals, homes for the homeless ones, and respect for all beings; then she built a company committed to that purpose. Today Amy steers Goodness Gracious on its mission to craft and deliver human grade, nutritionally superior, species appropriate, whole food diets and treats for pets in a way that improves our connection to the planet and each other.
How does Goodness Gracious do that? It uses ethically sourced, sustainably harvested ingredients; green-energy on a path to net zero; less plastic, zero Styrofoam and more compostable materials; a vibrant culture of inclusion that celebrates diversity; and a charitable give-back to community animal causes amounting to half of its profits.
Whew.
With all that, what else is there? Amy also provides a voice for the silent. She writes and speaks about good nutrition, pet food industry shenanigans, holistic health, and the Goodness Gracious brand.
And for fun? Amy is Mama to a family of sixteen paws – three Forever Dogs and currently one fosters. She is a seven-time Marathoner, yoga junkie, cross fit athlete, and slalom water skier, who considers her biggest strength her indomitable spirit.